Blogging

Writing with Clarity Online: Cheat Sheet (Infographic) ©

Writing with Clarity Online: Cheat Sheet (Infographic) ©

Online writing may include blogging, marketing copy, website content or newsletter content, and they all share the need for clarity.  One of the first things we learn about writing online is that we have seconds to capture a reader and their attention span is short. Clear, concise writing wasn’t invented online, however, it has always […]

February Marketable Holidays & Observances (Canadian & Global) ©

A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]

January Marketable Holidays & Observances (Canadian & Global) ©

A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]

Increase Holiday Traffic and Conversions with Guest Posting ©

Guest posting is a common practice in which you write a blog post for another blog. Blogs that accept guest posts usually have guidelines on their website. The Benefits of Guest Posting While guest posting for SEO has lost its punch, people seem to have forgotten the other reason for guest posting – exposure – […]

How to Sell Content Marketing to Skeptics ©

How to Sell Content Marketing to Skeptics ©

By Emma-Julie Fox The search engine optimization (SEO) community may be abuzz about content marketing today, but not everyone is convinced they should also join the bandwagon. To be fair, it is not easy to pursue such a campaign. It’s almost impossible to do it single-handedly because of the amount of work involved. Unless you’ve […]

Motivation and Tips for Your First Year of Blogging ©

Motivation and Tips for Your First Year of Blogging ©

Many Canadian businesses and potential bloggers are intimidated by (or frustrated with) building a following.  Starting a Blog is like walking onto the stage of an empty concert hall and starting to sing.  Maybe you’ve put out a few flyers and told your friends, but to fill the theatre you have to entice them with […]

7 Ways Stealing Content from other Sites can Ruin Your Business ©

7 Ways Stealing Content from other Sites can Ruin Your Business ©

As a business writer of original content, I take pride in giving it all I have.  I spend a great deal of time researching, paraphrasing, formatting and illustrating articles and blog posts.  Then, I apply writing and marketing skills to produce a useful, original article. Unfortunately, dedication to quality work puts a target on my […]

Bring Visitors Back with WordPress Community Plugins ©

Bring Visitors Back with WordPress Community Plugins ©

We all like to think our website content and blog posts are riveting enough to keep visitors coming back for more. If you’re doing your job right, that may be working for you to a certain extent. However, since websites and blogs are built around niches, there is significant potential to addict people to your […]

On My Desktop: Blogging with (Canadian) John Chow eCourse – An Objective Review

I was very curious when I found out about the launch of Canadian John Chow’s latest offering, Blogging with John Chow, so I bought it on the spot for $37.00.  This is the resulting review and commentary.

Pro Blogger Offering Crazy eBook Deals This Week!

One of the first useful books I’ve read about the business of blogging was published by Pro Blogger. Right now, Canadians have a unique opportunity to learn blogging from the best in the business, with eBooks priced at 50-90% off – just $10 each – until December 7th.   Grabbing all six will save you […]