Last year, 61.7 percent of Canadians celebrated Easter, spending an average of almost $60/person. Sixty percent of Canadian consumers spent their Easter budget on food, candy, and eating out, while 19 percent bought toys.
Vancouver’s Thinkific has released their annual Online Learning Trends Report for 2024. It includes creator insights, trends, and growth tips, as well as user data to help guide your distribution and marketing strategies.
Digital products have been a popular source of revenue for online businesses for a couple of decades now, and for good reason. You can create virtually any digital product and then profit from it for as long as it is current and fulfills a market demand. The popularity of downloads continues to grow in Canada […]
Recent events have taught us how important it is to have diverse sources of revenue, and a marketing strategy that’s able to pivot with a moment’s notice. Most obvious is the need to use the internet for sales & marketing, but online opportunities go well beyond that. One of those opportunities comes with self-published information […]
As a business writer of original content, I take pride in giving it all I have. I spend a great deal of time researching, paraphrasing, formatting and illustrating articles and blog posts. Then, I apply writing and marketing skills to produce a useful, original article.
Online learning products are one of the hottest digital downloads in the world and their growth rate shows no signs of slowing down. The global demand for online education is high and Canada is no exception.
Freelancing has always been around, but it has exploded online in the past decade. This evolution of self-employment is often referred to as the “Gig Economy” or “Freelance Economy”, with both the freelancers and businesses of all sizes embracing it. Specialized freelancers can earn serious money, depending on the demand and level of competition in […]
Publishing guest posts on blogs is a cost-effective way to reach your target market and build brand awareness. Bloggers can gain an impressive, loyal following with their excellent content, communication, and trust built through fellowship and familiarity. Their value to brands is in their influence over consumer purchasing, often in a very specific niche.
There is something about any “members only” scenario that instantly intrigues people. They’re lured by the idea of something superior or exclusive and being a part of an elite community. That desire can pull people back to your website time and time again.
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