Each month we bring you a new, free guide, report or whitepaper. This month, it’s The Definitive Guide to Marketing Metrics and Analytics.
? Do you find it difficult to rate the success of your marketing based on solid data?
? Are you struggling to find the right metrics to demonstrate the success of your marketing programs?
? Are you confused by campaign optimization?
The Definitive Guide to Marketing Metrics and Analytics will teach you the key success metrics you should be looking at, best practices and techniques.
This free marketing and analytics guide will show you:
- The right metrics for understanding and interpreting marketing results
- Why measuring marketing programs is difficult, and how to do it correctly and efficiently
- Revenue metrics that prove return on investment (ROI)
- The critical elements of a marketing dashboard
The Definitive Guide to Marketing Metrics and Analytics is a quick read published by the experts at Marketo. We hope you enjoy this month’s free guide and wish you a lucrative February, 2014!
✔ You may also be interested in reading:
February Marketable Holidays & Observances (Canadian & Global)
Top Web Analytics Tools Used by Marketers
2014 Top CPS and CPA Affiliate Networks
Co-operative Social Media Engagement Groups for Canadian Businesses
Reaching Canadian Consumers Through Niche Bloggers
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