By David Hill Regardless of whether you’re running a personal blog, dabbling in eCommerce or starting to utilize content marketing, video is definitely something that you should consider including. Its impact is undeniable, and it has grown to become the most popular form of content on the internet – bar none.
By David Hill Considering how visual the Internet is nowadays, it is no surprise that most blogs use photos (or other images). Statistics show content that includes images performs better in every possible way, and tends to get more views as well as better conversion rates.
The definition of web copywriting has grown from sales copy & product descriptions to include all digital communication to one degree or another. From social media to your blog, everything you write online will utilize some level of copywriting skills. Because of that, writing engaging web copy using words that are proven to sell online […]
When people first start blogging, they usually plan to earn money using standard blog monetization methods. That may include sponsored posts, reviews, advertising and affiliate marketing. Those are all excellent ways to make money blogging, but there are plenty more opportunities that come from blogging that could improve your financial situation. Amy Morin’s life took […]
Affiliate marketing is one of the oldest ways of making money online in Canada and it can be very lucrative if you focus on the right programs. Merchants may have an in-house affiliate program or join networks like Share-A-Sale, where thousands of website owners may partner up with them for a percentage of sales they […]
Each month we offer you a new free guide, report, whitepaper or eCourse. This month we bring you Content Marketing: Guide and Success Stories, a free eBooklet by expert, Jeanette LeBlanc. Most Canadian marketing experts and business owners understand that content is the key to successful online selling. However, many still don’t understand how to […]
A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]
If you’re going to sell your products online, you will need good, clear photos. The quality of your product pictures reflects the quality of your product and the professional status of your company. If you’re selling in a marketplace or auction setting, the photograph has to be eye-catching and professional to get the click before […]
A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and Internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]
Online writing may include blogging, marketing copy, website content or newsletter content, and they all share the need for clarity. One of the first things we learn about writing online is that we have seconds to capture a reader and their attention span is short. Clear, concise writing wasn’t invented online, however, it has always […]