Canadian Stores Can Grab Global Online Shoppers ©

Canadian Stores Can Grab Global Online Shoppers ©

There has been much concern about Canadians cross-border shopping in the U.S. since the World embraced eCommerce. More than 90% of Canadians shop across the border these days, justifying that concern, but it’s not so bad compared to the 82% global average. It’s important to note that Americans and those residing in other countries also […]

Checklist: Choosing a Website Host for your Canadian Business ©

Checklist: Choosing a Website Host for your Canadian Business  ©

I’ve been doing a lot of research into website hosting lately, as I prepare to move to a more robust, reliable host. In doing so, I have come up with a list of considerations involved with reviewing each hosting option. I’ve expanded upon that here in the hopes of helping more Canadian companies find hosting […]

Drop Shipping and Wholesale for Canadian Online Sellers ©

Drop Shipping and Wholesale for Canadian Online Sellers ©

Drop shipping is a simple enough concept. You make arrangements with a wholesale supplier or manufacturer to sell their products direct online, as opposed to having an inventory of products in your physical location. You can offer these products on your own website, or via online auctions like eBay, or through a sellers’ market like […]

A Canadian Guide to Finding the Best eCommerce Platform Software

A Canadian Guide to Finding the Best eCommerce Platform Software

We have reached a point where it is no longer optional for businesses to sell online using professional eCommerce software. Thriving in today’s retail environment demands it and so do consumers.  Not only must you sell online (preferably as part of a multi-channel experience), but you also have to do so professionally and securely. The […]

10 Hot Product Niches to Sell or Drop Ship Online in Canada ©

10 Hot Product Niches to Sell or Drop Ship Online in Canada ©

One of the most challenging parts of starting an online business in Canada is choosing a profitable niche. We have less competition within our borders than we would in large markets like the US. However, we still need to select products that are in demand, while not being in a saturated niche or easily obtained […]

How to Create and Develop Your Own Digital Learning Products ©

How to Create and Develop Your Own Digital Learning Products ©

Also known as e-Coaching or e-Training, online teaching can be in the form of eBooks, special reports, whitepapers, podcasting, video, and/or private membership sites. These info-products can be sold individually or be combined into full eCourses. Online coaching can be a business on it’s own featuring your expertise, be used to compliment an existing online […]

Top Two-Tier Affiliate Programs for Canadians ©

Top Two-Tier Affiliate Programs for Canadians ©

Affiliate (associate) programs provide a way for anyone with a website, blog and/or newsletter to generate revenue from selling a merchant’s products or services. Canadians may use these programs as a primary or supplemental source of income, whether they are an individual or large company. Getting started is as easy as signing up and publishing […]

Top 10 Earning Affiliate Programs for October, 2016

Top 10 Earning Affiliate Programs for October, 2016

There are thousands of affiliate (partner) programs available to Canadian website owners and bloggers, which makes it difficult to select a few to focus on. We all want to choose the most lucrative offers but it’s hard to say which ones will be successful. Some may pay less but convert more, or vice versa. The […]

How to Use Content Marketing to Skyrocket Holiday Sales ©

How to Use Content Marketing to Skyrocket Holiday Sales ©

The value of content marketing for both Business to Business (B2B) and Business to Consumer (B2C) companies has been proven to a point of universal acceptance, yet it is still underutilized in Canadian eCommerce. Using content to its fullest extent and developing a working strategy is even more rare. The holiday season offers plenty of […]

Start Holiday Online Marketing While Respecting Remembrance Day ©

Start Holiday Online Marketing While Respecting Remembrance Day ©

Most of us are aware of how Canadian consumers feel about beginning Christmas holiday promotions too early.  We do have a good reason for early promotion online, however, since our season ends earlier due to shipping.  While we can be forgiven for that, we still have an obligation to respect our fallen heroes, and those […]

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