Some of the most commonly used search words by Canadian shoppers are Canadian, Canada, and/or the name of a province, such as “buy business supplies Alberta Canada”. This is also true of shoppers searching for local stores, restaurants, etc. Search engines use keywords and other methods to determine the location of business websites, be that […]
ComScore 2013 Canada Digital Future in Focus statistics indicate a growing number of Canadian online shoppers in 2012 over 2011. Most notable though, is the huge movement towards multi-platform usage and marketing. 62% of Canada’s mobile phone users have a Smartphone, and 43% of them also own another mobile device (tablet, laptop, etc.).
Statistics Canada has released a discouraging report of December, 2012 retail sales in Canada, which declined 0.9% (excluding motor vehicle and parts dealers). Sales fell 1.6% in volume, with most merchants reporting less sales in December. All provinces reported a decrease in retail sales. RBC reported this month that 69% of Canadian shoppers stayed within […]
Results of an Ipsos Reid / Institute of Communication Agency poll indicates Canadians are heavily influenced by Internet and Tech companies. Five of their top 10 choices fell into these categories, including the top four. That’s fabulous news for existing Canadian web-based businesses and future ‘netpreneurs’.
If there is one claim that has perpetuated through my many years in online business, it’s the “make money while you sleep” claim. It’s true that I make money while I sleep, but it didn’t happen overnight (so to speak) and I still work hard for that money.
The Rakuten LinkShare affiliate network has launched ‘Global Deal Dispatcher’, which targets affiliates in specific countries. The broadly geo-targeted deals and promotions are compiled monthly, allowing Canadian publishers to quickly find affiliate promotions that are either in Canada or available to Canadians.
ClickBank affiliates who have been using the Ow.ly URL shortener received a nasty surprise from HootSuite recently. Vancouver’s social media management giant is now blocking all ClickBank affiliate URL’s through Google Safebrowsing. Attempting to submit a ClickBank affiliate URL now results in the message, “Submitted URL has been blocked.” ClickBank affiliate links set up prior […]
Cloud computing has opened a new door to small businesses that allows a level of innovation, functionality and efficiency previously only enjoyed by those with a large budget. In spite of the opportunities it presents, Cloud adoption has been slow in Canada.
Third quarter ‘brick and mortar’ book sales have dropped by comparison to this time last year, according to BookNet Canada. Data obtained from 665 Canadian retail locations indicate an overall 6.4% drop in dollar value and a drop of 9.5% in unit sales.
Many people have ideas for an online business, or they’d like to expand their offline business into the eCommerce format. There are a number of ways to finance a web-based business, or obtain additional funds to expand.