Print-on-demand (POD) custom products have been around for quite some time, and their popularity grows every year. Creative sellers use their own art or clever text to appeal to shoppers who love unique stuff that reflects their personality, lifestyle, and values. Now that there are more print-on-demand platforms and suppliers in Canada, digital entrepreneurs in this country are able to build a thriving ecommerce business without inventory or shipping headaches.
POD sales success largely depends upon:
- Staying on top of what’s trending.
- Your level of creativity and ability to come up with unique, popular designs.
- How fast you can come up with more designs (because your most popular products will be quickly copied).
- Controlling shipping costs by using suppliers closest to the buyer’s location.
As more and more Canadian entrepreneurs dive in to print-on-demand, they find hundreds of products to choose from. Selecting promising products to add to their catalogue can be overwhelming and stressful. To help narrow it down, we consulted with the top POD suppliers to find out which print-on-demand products are hot sellers right now. We rounded it out with our own experience and community feedback.
Best selling Print-On-Demand (POD) Products
The following POD products and categories are best sellers! Review the choices and select a few to begin with that you feel your audience will be interested in. If you have a great grip on your target market, this step will be easier.
Note: If any of these trendy terms or jargon aren’t familiar, do a quick search and you’ll find plenty of explanations and examples to learn from.
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Home
Mugs, tumblers, coasters, organizers, table runners, placemats, metal & canvas prints, custom-framed posters, throw pillows, blankets, towels, aprons, holiday themes, wood ornaments, and reusable shopping totes.
“Mugs, like t-shirts, are one of the most popular print-on-demand products, because they’re so versatile and people use them a lot,” says Shopify. “Mug sales hit a seasonal high during the holidays but otherwise remain constant.”
TIP: Use the same design on multiple products and sell them as sets.
Clothing
“Although clothing is vast and quite a saturated niche, you can succeed with the right marketing strategy,” suggests Printful. “You must find a unique, niche angle that’ll appeal to specific buyers. Then, combine your angle with products that are in high demand.”
Leggings, tracksuits, jackets, baby ‘onesies’ and slings. Headwear like the classic ballcap, beanies, and bucket hats continue to fly off the virtual shelves.
T-shirts, polo shirts, and hoodies remain very popular and are often top sellers in POD online stores. While the t-shirt category is crowded, there will always be a demand for originality that is relatable to certain groups of people.
“In 2023, the worldwide custom t-shirt printing market was worth $4 million,” writes Aleksey Haritonenko for Sellfy POD. “It’s predicted to grow steadily at a rate of 11.1% each year from 2024 to 2030.”
Trending fashion categories include gender-fluid/neutral, athleisure (think Lululemon), techwear, and ‘cottagecore’.
TIP: Retro styles or themes appeal to all ages! Try them on clothing or household items.
Health & Beauty
Athletic shorts, socks, headbands, sports bras, swimwear, water bottles, yoga mats, and duffle bags.
TIP: Don’t forget mental health and inspiration/motivation design themes!
Office & Tech
Smartphone accessories (phone cases, AirPod cases), laptop cases & stickers, mousepads, notebooks, and journals.
Travel
Camping gear, enamel mugs, backpacks and fanny packs.
Toys
Puzzles, stickers, and stuffed animals (or other ‘stuffies’) are currently bringing in the most sales.
Pets
Custom prints on collars, leashes, bandanas, and bowls.
Certified Eco-friendly Products
Organic t-shirts, jackets, hats, and tote bags.
TIP: Ask your present audience what they would be interested in purchasing if it was customized for their interests. They can be an endless source of product and design ideas that could become your top selling products.
Further Guidance
If you’re new to print-on-demand, you can learn more here:
7 Print-on-Demand (POD) Drop Shipping Suppliers for Canadians
How Does Print-on-Demand Work? (Infographic)
Have you had any print-on-demand best sellers this year? Please share your experience or questions in the comments below, or join us in the Online Business Canada Facebook group.
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Melody McKinnon is an internet entrepreneur with 25 years of experience in a wide range of online business models, backed by a formal business/marketing education and enhanced by training and mentorship. She has owned or managed both educational and ecommerce websites. Her book, 7 Recession Proof Online Businesses to Start From Home, is available from all major ebook retailers.
Melody has worked with many businesses in a multitude of capacities. She can often be found on CanadianDigitalMedia.com, CanadiansInternet.com, CanadianFamily.net, and AllNaturalPetCare.com, as well as other quality digital publications. Her content has earned reference links from highly-respected websites, magazines and university textbooks.
How do you choose between best sellers and too many sellers selling the same thing?
Priceless info in the planning stages and ongoing. My biggest lesson in dropshipping has been how to think on the move and change on a dime. I didn’t get far until I started tracking trends but I also have regular products for balance. Those are proven sellers so everything isn’t risky.