If you have an affiliate program for your business, you’ll be working with the affiliate marketers who join it. I’ve been affiliate marketing and managing affiliate programs for more than a couple of decades, so I know these tips will prevent a lot of headaches and ensure you gain maximum exposure from your partners. Treat […]
I started affiliate marketing in the 90’s. Back then, none of us knew what we were doing and mistakes could happen. Affiliate Managers – when there was one designated at all – fumbled their way through with trial and error. Terms and conditions for joining affiliate programs were inconsistent at best, completely unreasonable at worst. […]
The most powerful, effective, efficient and economical way to market your Canadian products or services online is through an affiliate program (also known as Associate Programs or Partner Programs). Affiliate programs are based on performance, allowing you to advertise on countless websites around the world, yet only pay for it when a sale is made.
Online businesses can hit a slump in the Winter, after holiday sales have been made and consumers are dealing with the spending hangover. That’s what makes it a great time to promote affiliate programs related to personal finance. Other opportunities include anything related to New Year’s Resolutions and Valentine’s Day gifts.
I’m a Canadian affiliate marketing pioneer, having started in the late 90’s. That means I was there when huge affiliate networks like Commission Junction, Linkshare/Rakuten and Clickbank were born in 1997 & 1998, and I’ve witnessed the rise and fall of many other well-known networks. I was one of the first members of some of […]
Chances are you’ve encountered a gift guide when shopping online. They’re an excellent way to increase traffic, obtain review products, and earn affiliate commissions.
As we all scramble to diversify our sources of website traffic, Canadian businesses are looking for options. Affiliate programs have been a big part in American and European marketing strategies for a couple of decades. However, Canadian companies have been slower to adopt this lucrative, relatively risk-free way to generate not only traffic, but traffic […]
CHICAGO, May 30, 2025 /PRNewswire/ — Attracting quality publishers takes more than just a signup form. Smart visibility, trust-building, and consistent follow-through – this is what works. Here’s a 6-step guide based on what’s worked for us at Tapfiliate, the platform trusted by over 3,000 brands in 90+ countries.
Online marketing is in a perpetual state of evolution. What works this week, may not work next week. However, influencer marketing has grown consistently over the past decade and its projected growth is just as impressive.
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