Blogging

Writing with Clarity Online: Cheat Sheet (Infographic)

Writing with Clarity Online: Cheat Sheet (Infographic)

Online writing may include blogging, marketing copy, website content or newsletter content, and they all share the need for clarity.  One of the first things we learn about writing online is that we have seconds to capture a reader and their attention span is short. Clear, concise writing wasn’t invented online, however, it has always […]

How to Make More Affiliate Sales With Content

How to Make More Affiliate Sales With Content

Long before anyone had heard of a blog, savvy affiliate marketers used content to make affiliate sales. When I first started affiliate marketing in the 90s, affiliate text links were primarily placed in website articles or newsletter articles. It’s just as effective in today’s blog content and even more critical, as banner ad blockers become […]

Reaching Canadian Consumers Through Niche Bloggers

Reaching Canadian Consumers Through Niche Bloggers

Bloggers can gain an impressive, loyal following on the social Web through excellent content, communication, and trust built through fellowship and familiarity. Their value to brands is in their influence over consumer purchasing, often in a very specific niche.  A nod of approval from the right blogger can seriously increase sales, and having one as […]

11 Unexpected Ways You Can Make Money From Blogging

11 Unexpected Ways You Can Make Money From Blogging

When people first start blogging, they usually plan to earn money using standard blog monetization methods. That may include sponsored posts, reviews, advertising and affiliate marketing. We go into that more in our free ultimate guide: How to Make Money Blogging in Canada. Those are all excellent ways to monetize, but there are plenty more […]

Popular Canadian Blogs for Blogger Outreach and Influencer Marketing

Popular Canadian Blogs for Blogger Outreach and Influencer Marketing

Popular blogs with a respectable page rank (PR) or domain authority (DA) are the usual target for public relations (PR) professionals or brands looking for influencers.  While it is no longer a method of increasing link popularity for search engines, a domain rank of three or higher (or domain/page authority of 30 or higher) gives […]