You may be approached by marketing agencies or individuals wanting to place a “do follow” link in your existing content, or offering a guest post in exchange for including a “do follow” link in it. Should you agree?
Holidays bring plenty of opportunities to make sales and Valentine’s Day is no exception. It’s probably the most underutilized holiday in content marketing, however, which leaves lots of room for you and your business to use it to your competitive advantage.
Information products are one of the biggest digital media opportunities to increase revenue. They’re also the most underutilized secondary source of revenue.
Guest posting is a common practice in which you write a blog post for another blog. It’s typically a marketing tactic used to increase brand awareness, drive traffic, and invite engagement from a specific group. Blogs that accept guest posts usually have guidelines on their website.
The value of content marketing for both Business to Business (B2B) and Business to Consumer (B2C) companies has been proven to a point of universal acceptance, yet it is still underutilized in Canadian ecommerce. Using content to its fullest extent and developing a working strategy is even more rare. The holiday season offers countless opportunities […]
Chances are you’ve encountered a gift guide when shopping online. They’re an excellent way to increase traffic, obtain review products, and earn affiliate commissions.
Recent events have taught us how important it is to have diverse sources of revenue, and a marketing strategy that’s able to pivot with a moment’s notice. Most obvious is the need to use the internet for sales & marketing, but online opportunities go well beyond that. One of those opportunities comes with self-published information […]
Online shopping has always been preferred by consumers who need sensitive products. Even if they’re not particularly shy about it, they may still prefer the privacy of home shopping. No matter the reason, the internet has become an important source of products that consumers may feel too embarrassed to purchase in person.
I’ve been working online in Canada for over 25 years, and I started earning money from blogging long before it was cool. For most of that time it’s been a full-time endeavor, but it makes a nice side hustle as well.
No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.
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