E-Commerce Archives ⋆ Page 3 of 19 ⋆ Online Business Canada

Your Unique Selling Proposition for Online Business and eCommerce

By Melody McKinnon on March 13, 2022 2 Comments Canadian e-commerce, Canadian entrepreneur, Canadian marketing, Canadian web-based business

Even if you have an offline store, your online unique selling proposition (or unique selling point) can be different from your offline USP. Your target market can be entirely different online, including age, education level, location, and so on. Online shoppers also have unique concerns and objections that you can address. It isn’t necessarily what […]

Checklist: How to Find the Best Website Host for your Canadian Business

By Melody McKinnon on March 10, 2022 50 Comments Canadian e-commerce, Canadian small business, Canadian web-based business, website development

I did a lot of research as I prepared to move to a more robust, reliable host for our Canadian websites. In doing so, I came up with a list of considerations involved with reviewing each hosting option (based on over 20 years of experience and learning the hard way). I’ve expanded upon that here, […]

Is it Time to Outsource Your Order Fulfillment?

By Melody McKinnon on March 5, 2022 No Comment Canadian e-commerce, Fulfillment, logistics, shipping

One of the most time- & resource-consuming parts of online retail is order fulfillment. From inventory to shipping to quality control, it can be expensive and overwhelming to do it yourself. In fact, outsourcing fulfillment is inevitable for many Canadian ecommerce businesses as they manage growth.

Use These 5 Behavioural Science Tricks to Maximize Ecommerce Sales

By Melody McKinnon on March 3, 2022 No Comment Canadian e-commerce, website development

By Darwin Liu Ecommerce brands often spend substantial resources on ads to drive website traffic, but rarely optimize conversion rates enough to turn increased traffic into sales. While conversion rate optimization may seem daunting at first, researchers of behavioural science have taken great strides in the last decade to further our understanding of buyer behaviour. […]

B2B Ecommerce for Canadian Wholesale Distributors

By Melody McKinnon on March 2, 2022 1 Comment Canadian e-commerce, Canadian Wholesale, Fulfillment

As Canadian retail comes to recognize ecommerce as a necessity, Business-to-Business (B2B) suppliers are also beginning to explore online opportunities to better serve their customers’ unique needs.

Checklist: How to Start a Drop Shipping Ecommerce Business in Canada

By Melody McKinnon on March 1, 2022 10 Comments Canadian e-commerce, Canadian web-based business, drop shipping Canada, home-based business Canada

So you’ve decided that drop shipping will be part of your Canadian online store, but how do you make it happen?

Canadian Website Hosts and the Legal Reasons to Use Them

By Melody McKinnon on February 20, 2022 6 Comments Canadian consumers, Canadian e-commerce, Canadian web-based business, security

Did you know you could be in violation of privacy laws, simply by hosting your website on servers that are physically located outside of Canada? Do you really know where your website and customer data is stored?

Canadian Guide to the Best eCommerce Platform Software

By Melody McKinnon on February 9, 2022 22 Comments Canadian e-commerce, Canadian Retail, Canadian web-based business, website development

We have reached a point where it is no longer optional for businesses to sell online using professional ecommerce software. Thriving in today’s retail environment demands it and so do consumers.

Canada the Second-Fastest-Growing Ecommerce Market Worldwide

By Melody McKinnon on January 23, 2022 1 Comment Canadian consumers, Canadian e-commerce, Canadian Retail

(Press Release New York, NY) — Following nearly 10 years of double-digit growth, ecommerce sales in Canada surpassed 10% of total retail sales for the first time last year, reaching 12.7%. Since 2019, ecommerce sales have nearly doubled their share, reaching $64.51 billion this year.