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Canadian Stats and Online Marketing Tricks to Make Halloween a Treat

Canadian Stats and Online Marketing Tricks to Make Halloween a Treat

Online shopping for Halloween is expected to grow in Canada in 2020, thanks in part to the pandemic and more savvy online marketing.  Canadians are taking enough of a currency exchange hit when ordering from the US to discourage it.  Additionally, more and more Canadians are showing a preference for shopping in their own country […]

Checklist: How to Find the Best Website Host for your Canadian Business

Checklist: How to Find the Best Website Host for your Canadian Business

I did a lot of research as I prepared to move to a more robust, reliable host for our Canadian websites. In doing so, I came up with a list of considerations involved with reviewing each hosting option (based on over 20 years of experience and learning the hard way). I’ve expanded upon that here, […]

Wholesale Drop Shipping for Canadian Online Sellers

Wholesale Drop Shipping for Canadian Online Sellers

Drop shipping is a simple enough concept. You make arrangements with a wholesale supplier, manufacturer or distributor to sell their products direct online, as opposed to having an inventory of products in your physical location. You can offer these products on your own website, or via online auctions like eBay, or through a sellers’ market […]

Checklist: How to Start an Online Store (eCommerce Business) in Canada

Checklist: How to Start an Online Store (eCommerce Business) in Canada

The most exciting and intimidating thing to happen in retail in the past couple of decades, is eCommerce. Canadian businesses and individuals now have the opportunity to sell online to a national or global market. The internet offers endless opportunities to start, grow and market at the retail level.

Canadian Social Media Use and Online Brand Interaction (Statistics)

Canadian Social Media Use and Online Brand Interaction (Statistics)

Canadians love using social media in 2016 and Facebook continues to be the social network they use most, a new survey from InsightsWest has determined. Facebook, YouTube and Instagram use is still growing at a healthy pace overall in Canada, while Twitter, Google+, Pinterest, LinkedIn, Tumblr and Reddit usage has slowed down a bit. A […]