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2025 Report: Social Media Use in Canada (Statistics)

2025 Report: Social Media Use in Canada (Statistics)

It’s time for our annual data report on Canadian social media use! Each year, we gather Canadian statistics from multiple sources and reorganize it by social media platform. The goal is to help marketers understand Canadian online behaviour, so they can profitably reach and serve consumers in this country.

Inbound Marketing: 7 Ways to Diversify Your Traffic Sources

Inbound Marketing: 7 Ways to Diversify Your Traffic Sources

Search engine features, guidelines and rankings change on a regular basis. It has become almost impossible for the average person to comply with all of their demands and compete with not only other merchants, but also the search engine itself. They still serve up most of our organic traffic, but it seems wise to plan […]

How Much is Your Online Business Worth?

How Much is Your Online Business Worth?

Not everyone wants to build an online business from the ground up. They’d rather hit the ground running with a proven, established website or the perfect domain name. Others are trying to grow by acquisition. Whatever the reasons, demand has created a virtual market for buying and selling websites, domain names, and a wide variety […]

2024 Report: Social Media Use in Canada (Statistics)

2024 Report: Social Media Use in Canada (Statistics)

It’s time for our annual data report on Canadian social media use! Each year, we gather Canadian statistics from multiple sources and reorganize it by platform. Enthusiasm for social media in Canada remains consistent in 2024, but analysis takes us deeper to reveal changes when new data is published.

Experts Weigh in on Dropshipping in 2023

Experts Weigh in on Dropshipping in 2023

Drop shipping (often written as ‘dropshipping‘) is an ecommerce fulfillment model, in which the wholesaler allows online stores to sell their products without stocking inventory. A customer orders a product from your website or marketplace listing, you pay the wholesale price for it, then the wholesaler sends the item to your customer on your behalf. […]

Canadian Social Media Use and Online Brand Interaction (Statistics)

Canadian Social Media Use and Online Brand Interaction (Statistics)

Canadians love using social media in 2016 and Facebook continues to be the social network they use most, a new survey from InsightsWest has determined. Facebook, YouTube and Instagram use is still growing at a healthy pace overall in Canada, while Twitter, Google+, Pinterest, LinkedIn, Tumblr and Reddit usage has slowed down a bit. A […]