Marketing

Top 10 Reasons 86% of Marketers Work with Influencers

Top 10 Reasons 86% of Marketers Work with Influencers

Online marketing is in a perpetual state of evolution. What works this week may not work next week. However, influencer marketing has grown consistently over the past several years and its projected growth is astounding. Consumers look to the Internet for guidance in virtually all of their buying decisions, but they’ve grown immune to traditional […]

22 Pro Tips for Working with Affiliate Marketers

22 Pro Tips for Working with Affiliate Marketers

If you have an affiliate program for your business, you’ll be working with the affiliate marketers who join. I’ve been affiliate marketing and managing affiliate programs for more than a couple of decades, so I know these tips will prevent a lot of headaches and ensure you gain maximum exposure from your partners. Treat them […]