Neuroscience: Ad Performance Changes with the Weather (Infographic)
How Mother Nature impacts emotions, shapes memories, drives action, and boosts marketing success.
The Top Affiliate Program Categories for Amazing Autumn Sales
Online businesses have been eagerly anticipating Autumn as the beginning of an especially profitable period. Holiday shopping starts earlier online, and we see a steady increase of other sales as well. It all starts with back-to-school in September and continues right through the holiday season
SEPTEMBER 2025: Tips to Grow Your Canadian Small Business Online
About This Column This monthly column on Online Business Canada is intended to inspire action. You know digital transformation is critical to growing your business, but there are so many moving parts and so much to learn! It’s easier to navigate if someone points you in the right direction so you can take the first […]
2025 Report: Social Media Use in Canada (Statistics)
It’s time for our annual data report on Canadian social media use! Each year, we gather Canadian statistics from multiple sources and reorganize it by social media platform. The goal is to help marketers understand Canadian online behaviour, so they can profitably reach and serve consumers in this country.
6 Ways the Pro’s Turn Traffic Into Subscribers, Leads & Sales
Capturing leads and converting them to revenue are two of the most critical, yet elusive goals of virtually every business. Small businesses, major corporations, retailers, bloggers and digital marketers everywhere, all understand how important it is to their success. Further complicating matters is the fact that this challenge is in a perpetual state of change.
The Best Affiliate Program Networks for Canadians
Finding the best affiliate program network in Canada is serious business, and it can have a major impact on your online income.
AUGUST 2025: Tips to Grow Your Canadian Small Business Online
About This Column This monthly column on Online Business Canada is intended to inspire action. You know digital transformation is critical to growing your business, but there are so many moving parts and so much to learn! It’s easier to navigate if someone points you in the right direction so you can take the first […]
Inbound Marketing: 7 Ways to Diversify Your Traffic Sources
Search engine features, guidelines and rankings change on a regular basis. It has become almost impossible for the average person to comply with all of their demands and compete with not only other merchants, but also the search engine itself. They still serve up most of our organic traffic, but it seems wise to plan […]
Is Your Product Embarrassing? 9 Proven Ways to Bring in Reviews
Online shopping has always been preferred by consumers who need sensitive products. Even if they’re not particularly shy about it, they may still prefer the privacy of home shopping. No matter the reason, the internet has become an important source of products that consumers may feel too embarrassed to purchase in person.
JULY 2025: Tips to Grow Your Canadian Small Business Online
About This Column This monthly column on Online Business Canada is intended to inspire action. You know digital transformation is critical to growing your business, but there are so many moving parts and so much to learn! It’s easier to navigate if someone points you in the right direction so you can take the first […]
