Many Canadians are interested in selling products online, either with their own website or through eBay and Amazon. Drop shipping provides a low-risk option for starting an online business in Canada. Today’s supplier portals (gateways) make it really easy to find and sell millions of products globally. The most difficult part is choosing the best […]
Selling your products online comes with many opportunities to reach consumers in a global market. Many Canadian eCommerce businesses ship to the US and beyond. That said, Canadian small businesses have only recently begun to embrace eCommerce in general, let alone selling to international markets. Individual sellers often find it that much more intimidating. Sadly, […]
There was a time not long ago when Canadians over the age of 50 weren’t expected to know anything about the Internet. Then, we saw them learning the basics so they could keep in touch in touch or search for information. As time went on, older Canadians learned more, either through their jobs or on […]
Brands are looking for influencers and micro-influencers, from bloggers to Instagram and YouTube stars. The demand (and budget) for influencer marketing grows every year, and it’s already a multi-billion dollar industry. If you’re wondering how to find brands to work with on your blog, Instagram or other social media platforms, we’re here to help. You’ll […]
I’ve been working online in Canada for over 20 years, and I started earning money from blogging long before it was cool. For all but a few years it has been a full-time endeavor, but it makes a nice side gig as well. The beauty of a blogging business is you can blog from anywhere […]
Online business holds great promise for Canada. Part of the reason for that is we’re spread across such a vast country. We live in a world where you can have a thriving online business, even if you live in a remote Arctic hamlet. All you need is an internet connection and suddenly you have access […]
Freelancing has always been around, but it has exploded online in the past decade. This evolution of self-employment is often referred to as the “Gig Economy” or “Freelance Economy”, with both the freelancers and businesses of all sizes embracing it. Specialized freelancers can earn serious money, depending on the demand and level of competition in […]
Most aspects of affiliate marketing are the same no matter what country you live in. There are unique challenges that Canadians face, however. Actually finding Canadian brands and businesses with affiliate programs is one of them.
The industry has been quick to blame eCommerce for the closing of brick & mortar (offline) stores, but in reality that view is grossly over-simplified. It would be more accurate to say the demise of some retail stores has been due to their ineffective use on the Internet, crippling their ability to remain competitive in […]
It doesn’t seem like too long ago that digital marketing priorities consisted of a website, email marketing, banner advertising and maybe some ads in a search engine. Now there is a long list of marketing tactics and strategic planning involved in every effective online campaign.