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How Small Businesses Can Prevent Ransomware Encryption

How Small Businesses Can Prevent Ransomware Encryption

With the widespread Ransom.WanaCrypt0r. (WanaCry) attacks in the news, the world has become painfully aware of the havoc encrypted ransomware can cause. It has infected the PC’s, Macs, mobile devices, networks and servers of both individuals and businesses of all sizes. There are many versions of ransomware, including Jaff, Locky, Sage, Cerber, Spora, Cryptoblock, SamSam, […]

Top 10 Reasons 86% of Marketers Choose to Work with Influencers ©

Top 10 Reasons 86% of Marketers Choose to Work with Influencers ©

Online marketing is in a perpetual state of evolution. What works this week may not work next week. However, influencer marketing has grown consistently over the past several years and its projected growth is astounding. Consumers look to the Internet for guidance in virtually all of their buying decisions, but they’ve grown immune to traditional […]

Canadian Stores Can Grab Global Online Shoppers ©

Canadian Stores Can Grab Global Online Shoppers ©

There has been much concern about Canadians cross-border shopping in the U.S. since the World embraced eCommerce. More than 90% of Canadians shop across the border these days, justifying that concern, but it’s not so bad compared to the 82% global average. It’s important to note that Americans and those residing in other countries also […]

Top CPS and CPA Affiliate Networks for 2017 Revealed

Top CPS and CPA Affiliate Networks for 2017 Revealed

The annual ranking of Cost per Sale (CPS) and Cost per Action or Cost Per Acquisition (CPA) affiliate networks for 2017 has been revealed by mThink. The ranking is based on their Blue Book Survey of thousands of active performance marketing industry professionals, along with a panel of performance marketing industry experts and mThink’s research. […]

10 Home-Based Business Tips to Keep Parents Sane ©

10 Home-Based Business Tips to Keep Parents Sane ©

Let’s get one thing straight, if you are at home raising children then you’re already a ‘work-at-home parent’.  If you want to extend that role to making money from home, others should bow to your ambition because it isn’t easy.  It’s certainly possible, however, and I know that from experience.  From the time my son […]

Pinterest Use in Canada is Growing Rapidly (Statistics)

Pinterest Use in Canada is Growing Rapidly (Statistics)

Ahalogy’s 2016 Media Consumption Report was released this month, revealing data about Canadian Pinterest user demographics, habits, and behaviour. The statistics confirm that Pinterest use is growing rapidly in Canada, with over 35% joining the image-sharing social media network last year. Half of Canadian active Pinners use Pinterest 2–3 times per week or more, and […]

130+ ENGAGING Words That Sell Online

130+ ENGAGING Words That Sell Online

The definition of web copywriting has grown from sales copy & product descriptions to include all digital communication to one degree or another. From social media to your blog, everything you write online will utilize some level of copywriting skills. Because of that, writing engaging web copy using words that are proven to sell online […]

Top 10 Earning Affiliate Programs for July, 2016 ©

Top 10 Earning Affiliate Programs for July, 2016 ©

There are thousands of affiliate (partner) programs available to Canadian website owners and bloggers, which makes it difficult to select a few to focus on. We all want to choose the most lucrative offers but it’s hard to say which ones will be successful. Some may pay less but convert more, or vice versa. The […]

Canadian Digital Retail is Growing, But Continues to Lag (Statistics)

Canadian Digital Retail is Growing, But Continues to Lag (Statistics)

Canadian digital retail (eCommerce) is growing as more stores recognize the Internet as a necessary tool for success. Unfortunately, local stores continue to fall short of global standards, often with fatal results. A recent Ipsos Yellow Pages study has examined retail behaviour (both online and offline) in Canada, resulting in an insightful statistical snapshot of […]