Resources & Tools

The Best Ecommerce Platforms for Digital Product Downloads

The Best Ecommerce Platforms for Digital Product Downloads

Digital products have been a popular source of revenue for online businesses for a couple of decades now, and for good reason. You can create virtually any digital product and then profit from it for as long as it is current and fulfills a market demand. The popularity of downloads continues to grow in Canada […]

5 Ways Canadian Businesses Distribute Their Ebooks

5 Ways Canadian Businesses Distribute Their Ebooks

Recent events have taught us how important it is to have diverse sources of revenue, and a marketing strategy that’s able to pivot with a moment’s notice. Most obvious is the need to use the internet for sales & marketing, but online opportunities go well beyond that. One of those opportunities comes with self-published information […]

These 5 Industries MUST Have an Affiliate Program to Compete

These 5 Industries MUST Have an Affiliate Program to Compete

As we all scramble to diversify our sources of website traffic, Canadian businesses are looking for options. Affiliate programs have been a big part in American and European marketing strategies for a couple of decades. However, Canadian companies have been slower to adopt this lucrative, relatively risk-free way to generate not only traffic, but traffic […]

Top Canadian Email Marketing Platforms with Data Sovereignty

Top Canadian Email Marketing Platforms with Data Sovereignty

All information we collect from Canadians for the purpose of doing business is protected by laws. From payment information to email subscriptions, all business owners in Canada must comply with these laws. Data Sovereignty, from the online business perspective, refers to where that data is physically stored. For websites and their subscriber databases, it’s data […]

How to Choose the BEST Domain Name for a Canadian Business

How to Choose the BEST Domain Name for a Canadian Business

Your domain name is your website URL/address and will be part of your business email address. It’s broken down into two basic parts, the ‘second-level domain’ is the name you choose for your site. In our case, it’s ‘CanadiansInternet’. The ‘top-level domain (TLD)’ is the domain extension. In our case, it’s ‘.com’.

How Much is Your Online Business Worth?

How Much is Your Online Business Worth?

Not everyone wants to build an online business from the ground up. They’d rather hit the ground running with a proven, established website or the perfect domain name. Others are trying to grow by acquisition. Whatever the reasons, demand has created a virtual market for buying and selling websites, domain names, and a wide variety […]

Popular Canadian Blogs for Blogger Outreach and Influencer Marketing

Popular Canadian Blogs for Blogger Outreach and Influencer Marketing

Popular blogs with a respectable page rank (PR) or domain authority (DA) are the usual target for public relations (PR) professionals or brands looking for influencers. While it is no longer a method of increasing link popularity for search engines, a domain rank of three or higher (or domain/page authority of 30 or higher) gives […]