When Canadian entrepreneurs go looking for information or inspiration on YouTube, most of what they find has been produced in other countries. When they do find Canadian content on the network, it’s often severely limited or outdated.
Pinterest, Instagram, Facebook, Twitter, and a wealth of other social networks facilitate image sharing. Some of the most commonly-shared images are digital posters or ‘memes’, which are basically text added to a photo or other background. Networks like Facebook now facilitate animated gifs that you can customize for your business as well. Shareable images may […]
Aspiring and existing online entrepreneurs need reliable sources of information regarding local business programs, funding, licensing, learning, mentorship, and more for the Canadian province they’re doing business in. Official gateways and non-profit programs provide a starting point for this information.
We all like to think our website content and blog posts are riveting enough to keep visitors coming back for more. If you’re doing your job right, that may be working for you to a certain extent. However, since websites and blogs are built around niches, there is significant potential to addict people to your […]
All Canadian laws and regulations that apply to offline retail (and other types of businesses) will still apply online, along with a few more. There are many variables that make it difficult to provide legal advice that applies to everyone.
Whether you’re looking for popular products to add to your physical inventory or drop shipping, selecting products that have a good chance of being profitable best sellers is a perpetual challenge. Luckily, there are a variety of marketplaces online that can guide your decisions, based on what’s currently trending at the consumer and wholesale level.
Your domain name is your website URL/address and will be part of your business email address. It’s broken down into two basic parts, the ‘second-level domain’ is the name you choose for your site. In our case, it’s ‘CanadiansInternet’. The ‘top-level domain (TLD)’ is the domain extension. In our case, it’s ‘.com’.
2020 was a challenge, but 2021 is when the hard work starts. Extreme effort will be required to recover from financial challenges and digital transformation, all while coping with stress, anxiety and other pandemic-induced mental health challenges. It will take a concentrated effort to stay inspired and motivated. On top of that, you’ll be consuming […]
The most valuable numbers Canadian businesses can have is data about their own customers and website. Web analytics tools are critical to collecting, analyzing and using data. Data defines our past and refines our future through tools that enable us to find specific answers. This, in turn, can inspire and support strategic marketing and company-wide […]
WordPress has been my favourite content management system (CMS) from the first time I tried it. While it’s known as a blogging platform, it can be used to create any kind of website you can imagine. The versatility and vast number of options allows it to be used for all types of online businesses, from […]
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