Resources & Tools

April Marketable Holidays and Observances (Canadian and Global)

April Marketable Holidays and Observances (Canadian and Global)

A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and Internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]

March Marketable Holidays & Observances (Canadian & Global) ©

March Marketable Holidays & Observances (Canadian & Global) ©

A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and Internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]

Mobile Payment Processors Have Big Plans for Canada in 2014 ©

Online and offline commerce are coming together in a big way in Canada in 2014 through mobile payment processing. Several companies are racing to corner the Canadian mobile payment market this year, including Shopify Canada and Moneris Solutions Payd Pro. Mobile payments can be a wonderful asset to your business, especially if you do business […]

Book Review: Marketing to Millennials by J. Fromm and C. Garton ©

Book Review: Marketing to Millennials by J. Fromm and C. Garton ©

This is an unsolicited review. A few weeks ago, I was lucky enough to win a copy of Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever, by Jeff Fromm and Christie Garton, from Marketing Sherpa. I was so impressed with the wealth of information, data, insights and strategic tools offered […]

Arlene Dickinson Launches Canadian Entrepreneur eCommunity ©

Arlene Dickinson, owner of Venture Communications, author, and star of CBC’s Dragon’s Den, has launched an online Canadian entrepreneur community.  YouInc.com was in beta until their October 2nd full launch with enhanced features.  The site focuses on the lifestyle of Canadian entrepreneurs, while also facilitating networking and mentorship.

CFIB Launches Canadian Small Business Directory

CFIB Launches Canadian Small Business Directory

The Canadian Federation of Independent Business (CFIB) has launched a new Canadian small business directory and deal-finder.  Shop Small Biz is an online, Canada-wide search tool dedicated exclusively to Canadian independent small/medium/home-based businesses.  It is free for both businesses and consumers to use. The site explains, “Shop Small Biz is an initiative to empower small […]

BDC Recruiting Canadian Entrepreneurs

The Business Development Bank of Canada (BDC) is recruiting Canadian entrepreneurs and business professionals to join their BDC ViewPoints panel.  They’re seeking passionate contributors from across Canada to share expertise and opinions regarding the reality of small and medium-sized enterprises in today’s economic landscape.

Google’s New Canadian ‘Think Insights’ for Businesses and Marketers ©

Google recently launched a Canadian version of its Think Insights portal for digital marketers and businesses in this country.  The concept is built around targeted market insights, organization and inspiration.  The portal compiles research, data, information, case studies, interviews, news, and tools for Canadian businesses and marketers.  The US version has been around since 2011 […]