Seasonal & Holidays

12 Kinds of Valentine’s Day Content That Online Shoppers Love

12 Kinds of Valentine’s Day Content That Online Shoppers Love

Canadians are world leaders in love and sentimentality, and the amount we spend on it is growing five times faster than our international counterparts. Naturally, we’ll be buying Valentine’s Day gifts for our sweethearts, family members (including pets), and also ourselves.

15 Ways to Make Men Merry as they Holiday Shop Online

15 Ways to Make Men Merry as they Holiday Shop Online

In most Canadian shopping circles, women rule. They’re a huge target market as the person in the household who does most of the shopping, both for themselves and their families. Internet shopping is a bit different though, especially when it comes to holiday shopping online. For example, an Ipsos holiday shopping survey found Canadian men […]

Start Holiday Marketing Online While Respecting Remembrance Day

Start Holiday Marketing Online While Respecting Remembrance Day

Most of us are aware of how Canadian consumers feel about beginning Christmas holiday promotions too early.  We do have a good reason for early promotion online, however, since our season ends earlier due to shipping.  While we can be forgiven for that, we still have an obligation to respect our fallen heroes, and those […]