Online shopping for Halloween is expected to grow in Canada in 2021 (by share of online vs. offline purchases), thanks in part to the pandemic and more savvy online marketing. However, due to limited socializing and fewer participating in trick-or-treat rituals this year, Halloween sales may drop overall.
By Darwin Liu In 2020 the ecommerce industry saw an increase in consumer spending by 44% year over year because of the pandemic. While many government restrictions have relaxed, 2021’s holiday season is still expected to see exceptional growth in online sales.
Canadians are world leaders in love and sentimentality, and the amount we spend on it is growing five times faster than our international counterparts. Naturally, we’ll be buying Valentine’s Day gifts for our sweethearts, family members (including pets), and also ourselves.
MISSISSAUGA, ON, Nov. 12, 2020 /CNW/ – Following an unprecedented year, the holiday shopping season is poised to follow suit, with 35 per cent of Canadians who report never having shopped online for holiday gifts indicating they intend to skip physical line-ups this year and shop online.
Experts agree that 2020 will be a record-breaking year for online sales. The entire customer journey has gone digital, from marketing to direct sales.
In most Canadian shopping circles, women rule. They’re a huge target market as the person in the household who does most of the shopping, both for themselves and their families. Internet shopping is a bit different though, especially when it comes to holiday shopping online. For example, an Ipsos holiday shopping survey found Canadian men […]
Back-to-school 2020 will be unlike any year the world has ever experienced. The uncertainty has students, parents and retailers antsy and concerned.
Eighth annual holiday shopping survey shows budgets are flat; consumers focused on responsible retail
Whether you’re buying a gift for an entrepreneur or compiling your own wish list, this Canadian gift guide will make the season bright!
Most of us are aware of how Canadian consumers feel about beginning Christmas holiday promotions too early. We do have a good reason for early promotion online, however, since our season ends earlier due to shipping. While we can be forgiven for that, we still have an obligation to respect our fallen heroes, and those […]