Seasonal & Holidays

5 Ways Frugal Canadians Will Save Money This Holiday Season

By on 1 Comment , , ,

5 Ways Frugal Canadians Will Save Money This Holiday Season

It is more critical than ever that we get to know our ideal target market, including how their mindset may have changed due to economic conditions. The same customer that could spend a lot of money on holiday gifts four years ago, may be in a much different financial situation right now. Check out the […]

How to Respectfully Start Holiday Marketing Before Remembrance Day

By on 3 Comments , , ,

How to Respectfully Start Holiday Marketing Before Remembrance Day

Most of us are aware of how Canadian consumers feel about beginning Christmas holiday promotions too early.  We do have a good reason for early promotion online, however, since our season ends earlier due to shipping.  While we can be forgiven for that, we still have an obligation to respect our fallen heroes, and those […]

The Business of Black Friday / Cyber Monday in Canada

By on No Comment , ,

The Business of Black Friday / Cyber Monday in Canada

Canadians have fully embraced Black Friday, a previously-American promotional event following Thanksgiving in that country. The internet can take most of the credit for its universal acceptance. Before online shopping was a common occurrence, Canadians usually travelled across the border to grab Black Friday deals but you probably wouldn’t find anything in Canada.

Holidays 2021: Canadians Will Shop Earlier and Spend More (Stats)

By on No Comment , , ,

Holidays 2021: Canadians Will Shop Earlier and Spend More (Stats)

TORONTO, Oct. 21, 2021 /CNW/ – Retail Council of Canada’s (RCC) 4th annual Holiday Shopping Survey of over 2,500 Canadians from coast to coast shows that while COVID continues to impact our lives, people have adapted well and are looking forward to returning to their pre-pandemic holiday traditions wherever possible: in-person celebrations, shopping at brick-and-mortar […]

12 Kinds of Valentine’s Day Content That Online Shoppers Love

By on No Comment , , , ,

12 Kinds of Valentine’s Day Content That Online Shoppers Love

Canadians are world leaders in love and sentimentality, and the amount we spend on it is growing five times faster than our international counterparts. Naturally, we’ll be buying Valentine’s Day gifts for our sweethearts, family members (including pets), and also ourselves.

FedEx: Record Number of Canadians Expected to Holiday Shop Online

By on 1 Comment , , ,

FedEx: Record Number of Canadians Expected to Holiday Shop Online

MISSISSAUGA, ON, Nov. 12, 2020 /CNW/ – Following an unprecedented year, the holiday shopping season is poised to follow suit, with 35 per cent of Canadians who report never having shopped online for holiday gifts indicating they intend to skip physical line-ups this year and shop online.

15 Ways to Make Men Merry as they Holiday Shop Online

By on 4 Comments , , , ,

15 Ways to Make Men Merry as they Holiday Shop Online

In most Canadian shopping circles, women rule. They’re a huge target market as the person in the household who does most of the shopping, both for themselves and their families. Internet shopping is a bit different though, especially when it comes to holiday shopping online. For example, an Ipsos holiday shopping survey found Canadian men […]

1 2 3 4 5 … 8