Social Media

45+ Canadian LinkedIn Business Groups

45+ Canadian LinkedIn Business Groups

Online networking holds a lot of promise, especially in a country with a population as spread out as Canada’s is. It isn’t easy to find our online Canadian business peers, however, especially in specific niches or local areas. LinkedIn Groups provide an opportunity to reach out across our great country and connect in ways that […]

2019 Report: Social Media Use in Canada

2019 Report: Social Media Use in Canada

Almost 90 percent of Canadians have an internet connection, according to the Canadian Internet Registration Authority (CIRA).  Nearly all of them use social media to some extent, and 61 percent engage on social media every single day. Marketers and business owners are learning how to reach them and engage them, but first they need to […]

How to Become an Online Influencer in Canada and Beyond

How to Become an Online Influencer in Canada and Beyond

Online influencers and ambassadors have become the jewels of online marketing, and with good reason. Influencer marketing has proven to be one of the most effective and economical strategies, with no sign of slowing down. There have been growing pains for both sponsors and influencers, but maturity has brought profit for all parties involved. Now […]

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