Statistics

Canadian Online Advertisers Spend Most on Digital Display Ads

Canadian Online Advertisers Spend Most on Digital Display Ads

Search engine and retail marketplace advertising are common ways for Canadian businesses to reach online audiences, currently accounting for 44.5 percent of digital advertising budgets. However, search advertising growth has slowed, as display advertising on social media and websites takes a bigger slice of the pie (54.2 percent).

Report: Success Techniques of 7-Figure Online Course Creators

Report: Success Techniques of 7-Figure Online Course Creators

Closing the Gap analyzes 50,000+ data points, reveals survey data polling 2,000+ US adults, and shares insights from 7-figure-earning course creators. Online content creation is the most popular type of business entrepreneurs aspire to launch, beating out brick and mortars, eCommerce and selling services. Top course creators are 400% more likely to bring in their […]

Tips for Making Your Online Business Stand Out (Infographic)

Tips for Making Your Online Business Stand Out (Infographic)

As more and more Canadian businesses sell online, it becomes increasingly difficult to stand out from the crowd and win the sale. Your efforts will be rewarded, however, especially if you focus on the tips outlined below. They’re intended as a starting point to direct your thought process and move you in the right direction, […]

Report: Leveraging Customer Service Chat to Boost Revenue & Sales

Report: Leveraging Customer Service Chat to Boost Revenue & Sales

REDWOOD CITY, Calif., March 30, 2022 /CNW/ — Clickatell, CPaaS innovator and Chat Commerce leader, launches its latest Chat Commerce Trends Report, revealing 99% of customer service executives recognize benefits to using chat with customers to bolster customer experience and drive revenue and growth for their businesses.

Canada Ranks Second in Top Amazon Marketplaces for SMB Sellers

Canada Ranks Second in Top Amazon Marketplaces for SMB Sellers

Amazon provides a platform to quickly and profitably turn Canadian ecommerce dreams into reality, even if they’re new to online business. According to Amazon, in 2021 Canadian sellers sold almost 110 million products (209 every minute). More than half of them were fulfilled by Amazon (FBA). Close to 4000 Canadian sellers had over $100,000 in […]

Canadian Businesses Lack Data Strategy for Growth and Innovation

Canadian Businesses Lack Data Strategy for Growth and Innovation

TORONTO, Feb. 10, 2022 /CNW/ – Almost two-thirds (61 per cent) of Canadian business leaders agree that data – and knowing how to draw actionable insights from that data – are key to business success in today’s economy. However, only about one-third (34 per cent) say their business has a comprehensive data strategy in place […]

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