Digital products have been a popular source of revenue for online businesses for a couple of decades now, and for good reason. You can create virtually any digital product and then profit from it for as long as it is current and fulfills a market demand. The popularity of downloads continues to grow in Canada […]
Many Canadian businesses and potential bloggers are intimidated by (or frustrated with) building a following, especially in the beginning. Starting a Blog is like walking onto the stage of an empty concert hall and starting to sing. Maybe you’ve put out a few flyers and told your friends, but to fill the theatre you have […]
Freelancing has always been around, but it has exploded online in the past decade. This evolution of self-employment is often referred to as the “Gig Economy” or “Freelance Economy”, with both the freelancers and businesses of all sizes embracing it. Specialized freelancers can earn serious money, depending on the demand and level of competition in […]
By Ernest Mendozza Online learning has become increasingly popular, especially among millennials, so more and more people are using the internet to learn new skills. It is possible to gain access to courses from the leading universities at EdX or learn a new language with Preply. Online courses are gaining popularity because they offer flexibility and save […]
The popularity of indie publishing and info-products has created a demand for supporting tools for both designers and authors. There is no question that a professional, eye-catching design can significantly increase sales of eBooks, audio products, software, app’s, and eLearning products. Applying that design to 3D covers makes the product more tangible to potential buyers. […]
No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.
Also known as e-Coaching or e-Training, online teaching can be in the form of eBooks, special reports, whitepapers, podcasting, video, and/or private membership sites. These info-products can be sold individually or be combined into full eCourses. Online coaching can be a business on it’s own featuring your expertise, be used to compliment an existing online […]
Online business is in a state of perpetual change. It requires a high level of passion and dedication to keep up with the latest information. That’s why it’s important to hire people who absolutely love what they do. If they don’t love it, they’ll never be dedicated enough to follow the endless learning curve. That […]
Each month we offer you a new free guide, report, whitepaper or eCourse. This month we bring you Self-Publishing Books 101: A Step-by-Step Guide to Publishing Your Book in Multiple Formats, a free eBook by experts Shelley Hitz and Heather Hart. It’s an info-packed 166 pages that will leave you ready, willing and able to […]
Print book sales revenue is on the decline. That has many Canadian publishers, book retailers, and even literacy advocates in a panic. The good news, however, is that people aren’t reading less, they’re just reading differently.