Writing / Publishing / Infopreneur Archives - Canadian's Internet Business

How to Create a Buzz Before Launching an E-learning Course

By Melody McKinnon on May 14, 2018 No Comment Canadian marketing, infoproduct

By Ernest Mendozza Online learning has become increasingly popular, especially among millennials, so more and more people are using the internet to learn new skills. It is possible to gain access to courses from the leading universities at EdX or learn a new language with Preply. Online courses are gaining popularity because they offer flexibility and save […]

Top Tips and 3D Cover Design Tools for eBooks & Other Digital Products©

By Melody McKinnon on February 12, 2018 4 Comments Indie Author, infoproduct, publishing, self publishing Canada

The popularity of indie publishing and info-products has created a demand for supporting tools for both designers and authors. There is no question that a professional, eye-catching design can significantly increase sales of eBooks, audio products, software, app’s, and eLearning products. Applying that design to 3D covers makes the product more tangible to potential buyers. […]

B2B Blogging Guide: Best Practices ©

By Melody McKinnon on January 26, 2018 4 Comments analytics, Canadian Blogging, Canadian marketing, Content Marketing Canada

No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.

How to Create and Develop Your Own Digital Learning Products ©

By Melody McKinnon on December 22, 2016 8 Comments Canadian business opportunities, Canadian web-based business, Infopreneur, infoproduct

Also known as e-Coaching or e-Training, online teaching can be in the form of eBooks, special reports, whitepapers, podcasting, video, and/or private membership sites. These info-products can be sold individually or be combined into full eCourses. Online coaching can be a business on it’s own featuring your expertise, be used to compliment an existing online […]

How to Start a Digital Content Freelancing Business in Canada ©

By Melody McKinnon on July 21, 2016 5 Comments Canadian business opportunities, Canadian self employment, Canadian small business, Canadian web-based business, home-based business Canada

Freelancing has always been around, but it has exploded online in the past decade. This evolution of self-employment is often referred to as the “Gig Economy” or “Freelance Economy”, with both the freelancers and businesses of all sizes embracing it. Specialized freelancers can earn serious money, depending on the demand and level of competition in […]

Top Online Business and Marketing Books of 2015 ©

By Melody McKinnon on December 21, 2015 7 Comments Canadian e-commerce, Canadian entrepreneur, Canadian marketing, Canadian Retail, Canadian small business, Canadian web-based business, social media

Online business is in a state of perpetual change. It requires a high level of passion and dedication to keep up with the latest information. That’s why it’s important to hire people who absolutely love what they do. If they don’t love it, they’ll never be dedicated enough to follow the endless learning curve. That […]

Free eBook: Self-Publishing Books 101

By Melody McKinnon on July 14, 2015 5 Comments Canadian business freebies, Canadian eBooks, Canadian marketing, Canadian web-based business, infoproduct, publishing, work at home Canada

Each month we offer you a new free guide, report, whitepaper or eCourse. This month we bring you Self-Publishing Books 101: A Step-by-Step Guide to Publishing Your Book in Multiple Formats, a free eBook by experts Shelley Hitz and Heather Hart. It’s an info-packed 166 pages that will leave you ready, willing and able to […]

By Melody McKinnon on April 14, 2015 4 Comments Canadian eBooks, Canadian statistics, ebook, infoproduct, publishing

Is Canada’s Publishing Industry Headed for an “eBookalypse”? ©

Print book sales revenue is on the decline. That has many Canadian publishers, book retailers, and even literacy advocates in a panic. The good news, however, is that people aren’t reading less, they’re just reading differently.

By Melody McKinnon on December 31, 2014 7 Comments Canadian e-commerce, Canadian entrepreneur, Canadian marketing, Canadian Retail, Canadian web-based business, publishing, social media

For many years we’ve been hard-pressed to find 10 decent books about online business to share, let alone a list of the best picks. This year we had a bit of a tough time narrowing down our online business book choices! There still isn’t enough truly good information out there to help Canadian businesses as […]

By Melody McKinnon on October 1, 2014 2 Comments Canadian Blogging, Canadian holiday marketing, social media

A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and Internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]