B2B Blogging Guide: Best Practices
No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.
No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.
Online learning products are some of the hottest digital downloads in the world and their growth rate shows no signs of slowing down. The global demand for online education is high and Canada is no exception.
Last year, 61.7 percent of Canadians celebrated Easter, spending an average of almost $60/person. Sixty percent of Canadian consumers spent their Easter budget on food, candy, and eating out, while 19 percent bought toys.
Publishing guest posts on blogs is a cost-effective way to reach your target market and build brand awareness. Bloggers can gain an impressive, loyal following with their excellent content, communication, and trust built through fellowship and familiarity. Their value to brands is in their influence over consumer purchasing, often in a very specific niche.
When most marketing departments think of working with influential bloggers, they envision sponsored posts and reviews. When it comes to press releases, they send out standard information in their usual format. By doing so, they’re missing an opportunity to be published on hundreds of blogs, free of charge.
The Canadian blogger community has grown exponentially in recent years, as Canadians look for legitimate ways to make money online from home. Many of these blogs are profitable, some more than others. We wanted to know how the most successful Canadian bloggers are monetizing their blogs these days, so we conducted an informal study.
I’ve been producing original website content for more than 20 years, long before anyone had even heard of blogging. Right from the beginning, content was used to generate revenue. Whether you’re trying to move your own products or selling affiliate products, leveraging your blog for leads and sales is a relatively easy win.
Also known as e-Coaching, e-Learning, e-Training, online or digital learning, online teaching can be in the form of eBooks, special reports, whitepapers, podcasting, video, and/or private membership sites. These digital knowledge products can be sold individually or be combined into complete online courses.
You may be approached by marketing agencies or individuals wanting to place a “do follow” link in your existing content, or offering a guest post in exchange for including a “do follow” link in it. Should you agree?
Vancouver’s Thinkific has released their annual Online Learning Trends Report for 2024. It includes creator insights, trends, and growth tips, as well as user data to help guide your distribution and marketing strategies.