Writing / Publishing / Infopreneur

September Marketable Holidays & Observances (Canadian & Global) ©

September Marketable Holidays & Observances (Canadian & Global) ©

A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]

May Marketable Holidays & Observances (Canadian & Global)

May Marketable Holidays & Observances (Canadian & Global)

A Canadian holidays and observances calendar is a useful tool for marketing or for inspiring blog post, newsletter content and social media ideas. Traditional holidays have been joined by many observances in Canada and Internationally, all of which now enjoy more exposure via the Internet. Combined with famous Canadian birthdays and historical events, there is […]

Canadian Ebook Retail Sales and Distribution Statistics ©

Canadian Ebook Retail Sales and Distribution Statistics ©

Canadian publishers were surveyed by Booknet Canada to determine their eBook sales and distribution strategy and results in 2013. Almost 90% of respondents publish in the eBook format. A strong 80% of respondents reported eBook sales in Canada through multiple channels in the past year. Retail is the most successful sales channel overall, lead by […]

Canadian Book / eBook Sales Statistics ©

Canadian Book / eBook Sales Statistics ©

Selling eBooks and other electronic publications can be a lucrative online business in itself, or as part of a niche business. Virtually everyone has advanced expertise in something and often a business can be built around that knowledge. Blogs provide the perfect foundation for niche publications, but there’s also potential for them in niche retail. […]

10 Ways to Reduce Newsletter Unsubscribe Rates

10 Ways to Reduce Newsletter Unsubscribe Rates

I firmly believe that virtually every website should publish a newsletter (eZine).  There is still no better way to increase sales and keep visitors coming back for more.  We often focus on getting more subscribers to our newsletters and eZines, which is certainly important.  Just as critical, however, is hanging onto those subscribers.

HootSuite gets Owly at ClickBank Affiliate Links ©

HootSuite gets Owly at ClickBank Affiliate Links ©

ClickBank affiliates who have been using the Ow.ly URL shortener received a nasty surprise from HootSuite recently.  Vancouver’s social media management giant is now blocking all ClickBank affiliate URL’s through Google Safebrowsing.  Attempting to submit a ClickBank affiliate URL now results in the message, “Submitted URL has been blocked.” ClickBank affiliate links set up prior […]