Report: The Business of Back-to-School Shopping in 2020

Back-to-school 2020 will be unlike any year the world has ever experienced. The uncertainty has students, parents and retailers antsy and concerned.
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Back-to-school 2020 will be unlike any year the world has ever experienced. The uncertainty has students, parents and retailers antsy and concerned.
This feature is sponsored by TDOT Performance. TDOT Performance was founded in 2009 by Charith Perera & Mubin Vaid in Toronto, Ontario. They provide a truly vast selection of automotive performance parts, interior and exterior accessories, lighting, wheels and tires. The company has proven that eCommerce can work well in Canada, even for products often […]
Marketing to people who are shopping for gifts is a critical part of most product-based sales strategies. Self-gifting is often overlooked, however, unless the product revolves around self-indulgence. This poll suggests Canadian consumers are generous with themselves, especially the younger generation. What are Canadians buying for themselves? Clothing (especially women) Electronics (especially men) Dining out […]
Almost 90 percent of Canadians have an internet connection, according to the Canadian Internet Registration Authority (CIRA). Nearly all of them use social media to some extent, and 61 percent engage on social media every single day. Marketers and business owners are learning how to reach them and engage them, but first they need to […]
This feature is sponsored by CanSpace. Canadian businesses have unique website hosting requirements and concerns that can’t always be addressed by service providers outside of our country. Choosing a truly Canadian company to host your website will address many of your concerns by default.
It’s no secret that Canadian businesses have been slower to embrace eCommerce than some other countries. One reason they give for this is being intimidated by competitors, not the least of which are huge marketplaces like Amazon and eBay. Additionally, they’re intimidated by eCommerce and entering an entirely different sales environment.
This feature is sponsored by Algopix. Algopix is a new company that is revolutionizing the way people and businesses conduct market research for online sales. The company was founded in 2015 by Ori Greenberg and Dani Avitz, who for years had been running an eCommerce agency helping companies big and small perform market research and […]
Canadian digital retail (eCommerce) is growing as more stores recognize the Internet as a necessary tool for success. Unfortunately, local stores continue to fall short of global standards, often with fatal results. A recent Ipsos Yellow Pages study has examined retail behaviour (both online and offline) in Canada, resulting in an insightful statistical snapshot of […]
Affiliate marketing is one of the oldest ways of making money online in Canada and it can be very lucrative if you focus on the right programs.
Affiliate marketing is one of the oldest ways of making money online in Canada and it can be very lucrative if you focus on the right programs.