Online businesses have been eagerly anticipating Autumn as the beginning of an especially profitable period. Holiday shopping starts earlier online, and we see a steady increase of other sales as well. It all starts with back-to-school in September and continues right through the holiday season
If you have an affiliate program for your business, you’ll be working with the affiliate marketers who join. I’ve been affiliate marketing and managing affiliate programs for more than a couple of decades, so I know these tips will prevent a lot of headaches and ensure you gain maximum exposure from your partners. Treat them […]
When you advertise for affiliates, your reputation can ride on theirs and vice versa. It’s important to be confident in their ability to serve your ideal customer with integrity and reliability. Their products or services should be exceptional. But how do you vet them?
You can find digital marketing definitions for most online business terms with a quick search. The toughest part about finding definitions that are specific to affiliate marketing, is the same words can have different meanings depending on what you’re talking about. This glossary will ensure beginners have the right definitions from an affiliate marketer’s perspective.
Online businesses often experience a ‘Summer slump’ but it doesn’t have to be that way. Whether affiliate marketing is your primary source of revenue or a secondary source, there are affiliate programs that will boost your bottom line this Summer.
You’ve chosen the perfect affiliate partner program to promote on your website and are excited to see your visitors clicking on the link. You head to the program’s affiliate dashboard to see the monetary rewards of your hard work, only to find some clicks and sales haven’t been credited to you.
We’re all looking for the most profitable affiliate programs to promote on our websites and blogs. However, there’s very little sense in promoting any affiliate program that won’t convert into sales, no matter how much they’re offering.
Affiliate marketing isn’t the passive ‘set it and forget it’ source of revenue that many would have you believe. Success relies on making sales, which requires a fluid strategy that changes based on consumer behaviour. At no time is it more important to review and adjust your strategy than during tough economic times.
Brands and retailers tend to think of affiliate marketers as the last step before making a sale, but a new report indicates they influence purchases throughout the customer journey. You can use this data and the tips we’ve provided to turn your affiliate marketing program into your top source of sales.
Does your business target other businesses (B2B)? You’ll be happy to hear you can diversify your revenue sources with affiliate marketing and give your bottom line a healthy boost. With experts predicting Affiliate Marketing Will Grow to $39,805.4 Million US by 2031, there’s plenty of pie to go around. In my experience (25 years), business-to-business […]
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