Affiliate marketing isn’t the passive ‘set it and forget it’ source of revenue that many would have you believe. Success relies on making sales, which requires a fluid strategy that changes based on consumer behaviour. At no time is it more important to review and adjust your strategy than during tough economic times.
If you have an affiliate program for your business, you’ll be working with the affiliate marketers who join. I’ve been affiliate marketing and managing affiliate programs for more than a couple of decades, so I know these tips will prevent a lot of headaches and ensure you gain maximum exposure from your partners. Treat them […]
When you advertise for affiliates, your reputation can ride on theirs and vice versa. It’s important to be confident in their ability to serve your ideal customer with integrity and reliability. Their products or services should be exceptional. But how do you vet them?
You can find digital marketing definitions for most online business terms with a quick search. The toughest part about finding definitions that are specific to affiliate marketing, is the same words can have different meanings depending on what you’re talking about. This glossary will ensure beginners have the right definitions from an affiliate marketer’s perspective.
Long before anyone had heard of a blog, savvy affiliate marketers used content to make affiliate sales. When I first started affiliate marketing in the 90s, affiliate text links were primarily placed in website articles or newsletter articles. It’s just as effective in today’s blog content and even more critical, as banner ad blockers become […]
Canadian marketers and entrepreneurs embraced affiliate marketing for a number of reasons in 2014. Some are primarily affiliate marketers who use a wide variety of techniques to earn by selling other businesses’ products or services. Others are bloggers who are trying to monetize their blog through affiliate commissions. Those who develop info products (online courses, […]
Affiliate marketing is one of the oldest ways of making money online in Canada and it can be very lucrative if you focus on the right programs. Merchants may have an in-house affiliate program or join networks like Share-A-Sale, where thousands of website owners may partner up with them for a percentage of sales they […]
Each month or so we offer you a new free guide, report, whitepaper or eCourse. This month we bring you What Happens in Vegas… Changes Everything, a free, 296 page eBook packed with wisdom from gurus who make big money online. Many Canadians want to make money online. They may have a product or service […]
ClickBank affiliates who have been using the Ow.ly URL shortener received a nasty surprise from HootSuite recently. Vancouver’s social media management giant is now blocking all ClickBank affiliate URL’s through Google Safebrowsing. Attempting to submit a ClickBank affiliate URL now results in the message, “Submitted URL has been blocked.” ClickBank affiliate links set up prior […]
There are some brilliant and successful affiliate gurus out there and I’ve learned a lot from them. The experience they offer is invaluable, especially for new affiliate marketers. Following their advice blindly to the letter can get you into trouble though.