There isn’t a site online that couldn’t use a little dusting off and reorganization. Spring is a wonderful time to have a close look at yours and do some cleaning. You can start by visiting your website like you would if it belonged to someone else. Better yet, have a friend or two visit and […]
Holidays bring plenty of opportunities to make sales and Valentine’s Day is no exception. It’s probably the most underutilized holiday in content marketing, however, which leaves lots of room for you and your business to use it to your competitive advantage.
I’ve been working online in Canada for over 20 years, and I started earning money from blogging long before it was cool. For all but a few years it has been a full-time endeavor, but it makes a nice side gig as well.
Online influencers and ambassadors have become the jewels of online marketing, and with good reason. Influencer marketing has proven to be one of the most effective and economical strategies, with no sign of slowing down. There have been growing pains for both sponsors and influencers, but maturity has brought profit for all parties involved. Now […]
The Canadian blogger community has grown exponentially in recent years, as Canadians look for legitimate ways to make money online from home. Many of these blogs are profitable, some more than others. We wanted to know how the most successful Canadian bloggers are monetizing their blogs these days, so we conducted an informal study.
Recent events have emphasized the importance of having multiple sources of revenue, but it’s always been a strategy used by the most profitable online businesses. Some revenue models have become so diverse, they can be customized for most online businesses in any niche.
WordPress has been my favourite content management system (CMS) from the first time I tried it. While it’s known as a blogging platform, it can be used to create any kind of website you can imagine. The versatility and vast number of options allows it to be used for all types of online businesses, from […]
I’ve been producing original website content for more than 20 years, long before anyone had even heard of blogging. Right from the beginning, content was used to generate revenue. Whether you’re trying to move your own products or selling affiliate products, leveraging your blog for leads and sales is a relatively easy win.
No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.
Popular blogs with a respectable page rank (PR) or domain authority (DA) are the usual target for public relations (PR) professionals or brands looking for influencers. While it is no longer a method of increasing link popularity for search engines, a domain rank of three or higher (or domain/page authority of 30 or higher) gives […]
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