All Canadian laws and regulations that apply to offline retail (and other types of businesses) will still apply online, along with a few more. There are many variables that make it difficult to provide legal advice that applies to everyone.
By Sherry McNeil, President & CEO, Canadian Franchise Association (CFA) The franchise industry in Canada is on the cusp of transformative change in 2025, driven by economic shifts, technological advancements, and evolving consumer preferences. Online and digitally savvy franchise systems are particularly well-positioned to thrive in this environment, offering consistency, flexibility, scalability, and resilience. Franchise […]
As IT leaders gear up for all that 2025 may hold for the industry, Info-Tech Research Group highlights its most impactful 2024 trends reports and research to provide fresh guidance on navigating an exponentially evolving technological landscape. From generative AI and quantum computing to talent strategies and cybersecurity, the firm’s insights are designed to help […]
Holidays bring plenty of opportunities to make sales and Valentine’s Day is no exception. It’s probably the most underutilized holiday in content marketing, however, which leaves lots of room for you and your business to use it to your competitive advantage.
About This Column This monthly column is intended to inspire action. You know digital transformation is critical to growing your business, but there are so many moving parts and so much to learn! It’s easier to navigate if someone points you in the right direction so you can take the first steps. You don’t have […]
I spend a lot of time reading Canadian business news, especially when it’s relevant to online entrepreneurs and digital marketers. The digital world is in a perpetual state of evolution, so it’s important to keep an eye on what’s new and trending.
About 60 per cent of Canadian organizations that have adopted AI, have limited to no AI strategy in place to guide deployment, risks and expected value. Reducing and automating tasks is the top GenAI use case amongst Canadian businesses, followed by drafting and editing documents. Improved quality of product (54 per cent) and a decreased […]
About This Column This monthly column is intended to inspire action. You know digital transformation is critical to growing your business, but there are so many moving parts and so much to learn! It’s easier to navigate if someone points you in the right direction so you can take the first steps. You don’t have […]
When Canadian entrepreneurs go looking for information or inspiration on YouTube, most of what they find has been produced in other countries. When they do find Canadian content on the network, it’s often severely limited or outdated.
Canadian ecommerce brands are more familiar with online marketing than most other types of Canadian businesses. They’ve been utilizing and testing email, SMS (short message service/texts), and push marketing (broad market advertising) for years, refining their sales strategy by integrating it with their digital marketing strategy. Their results can provide a benchmark for other types […]
DISCLOSURE: We may receive compensation for links to products on this website. As an Amazon Associate, we earn from qualifying purchases. Sponsors do not influence our opinion or recommendations, but they do offset the expense involved with providing free information for you.