Canadian business Archives ⋆ Page 3 of 4 ⋆ Online Business Canada

Mobile Payment Processors Have Big Plans for Canada in 2014 ©

By Melody McKinnon on January 6, 2014 3 Comments Canadian business, Canadian Business Finance, Canadian e-commerce, Canadian Mobile Marketing, Canadian Retail, home-based business Canada

Online and offline commerce are coming together in a big way in Canada in 2014 through mobile payment processing. Several companies are racing to corner the Canadian mobile payment market this year, including Shopify Canada and Moneris Solutions Payd Pro. Mobile payments can be a wonderful asset to your business, especially if you do business […]

Canadians Have a Huge Influence on Fellow Consumers (Statistics) ©

By Melody McKinnon on November 10, 2013 3 Comments Canadian business, Canadian consumers, Canadian marketing, Canadian statistics, social media

A new study conducted by American Express indicates Canadian consumer purchasing is heavily influenced by friends and family, both online and offline. In fact, three quarters of Canadians participating in the survey consider themselves to be influential in a wide range of persuasion situations. Survey respondents defined the top three characteristics that make someone influential […]

Digital Platforms Support the Canadian Economy (Infographic) ©

By Melody McKinnon on October 8, 2013 5 Comments Canadian business, Canadian Business Finance, Canadian marketing, Canadian statistics, infographic, social media

We focus primarily on the economic advantages of online business in Canada, but the Internet technology industry as a whole has a significant impact on the Canadian economy. Part of that industry is the digital platform sub-sector. The Information and Communications Technology Council (ICTC) has published the 2013 Canada’s Digital Imperative: Measuring Digital Platforms’ Labour […]

Arlene Dickinson Launches Canadian Entrepreneur eCommunity ©

By Melody McKinnon on October 3, 2013 5 Comments Canadian business, Canadian entrepreneur, Canadian small business, work at home Canada

Arlene Dickinson, owner of Venture Communications, author, and star of CBC’s Dragon’s Den, has launched an online Canadian entrepreneur community. YouInc.com was in beta until their October 2nd full launch with enhanced features. The site focuses on the lifestyle of Canadian entrepreneurs, while also facilitating networking and mentorship.

Google’s New Canadian ‘Think Insights’ for Businesses and Marketers ©

By Melody McKinnon on August 21, 2013 6 Comments business tools, Canadian business, Canadian entrepreneur, Canadian marketing

Google recently launched a Canadian version of its Think Insights portal for digital marketers and businesses in this country. The concept is built around targeted market insights, organization and inspiration. The portal compiles research, data, information, case studies, interviews, news, and tools for Canadian businesses and marketers. The US version has been around since 2011 […]

Social Media Strategy: The Who, What, When, Where, Why and How ©

By Melody McKinnon on July 20, 2013 6 Comments Canadian business, Canadian marketing, social media

There are still too many Canadian businesses that dismiss social media as a marketing and public relations strategy. The most common reasoning I’ve heard is the claim that they’ve tried social media and it didn’t result in sales. Frankly, if you can’t increase sales with an audience of people at your disposal, who have enough […]

What are Pro Canadian Marketers up to in 2013/2014? (Statistics) ©

By Melody McKinnon on July 14, 2013 6 Comments Canadian business, Canadian marketing, Canadian statistics

Peering inside professional marketing minds to get a glimpse of their strategies can help Canadian businesses identify key elements to base their own marketing strategy on. We can pinpoint trends, while also determining where it would be best to colour outside the lines to maintain originality. Marketing data validates our plans, inspires new strategies, and […]

By Melody McKinnon on May 31, 2013 6 Comments Canadian business, Canadian consumers, Canadian marketing, Canadian Mobile Marketing, Canadian statistics

More than 50% (12.1 million) of Canadian mobile users will have a SmartPhone by the end of this year, according to eMarketer predictions. 17.7 million Canadian mobile users are expected to have SmartPhones by 2017. The 2013 global SmartPhone penetration rate among mobile users is estimated to remain just under one-third, approaching the halfway point […]

Online Opportunities from Canada’s Frugal Grocery Shoppers (Statistics)

By Melody McKinnon on May 18, 2013 7 Comments Canadian business, Canadian business opportunities, Canadian consumers, Canadian Retail, Canadian statistics

An Ipsos survey for RBC has concluded that Canadians are becoming more frugal when it comes to buying food. 84% of those surveyed believe food prices are increasing and 91% are tightening their food budget.

Thank You for the Freedom to do Business and Blog

By Melody McKinnon on November 9, 2012 3 Comments Blogging, Canadian business, free graphics, Remembrance Day

Yesterday, I read a disturbing article about an Iranian blogger, Sattar Beheshti. He was arrested for blogging about human rights, specifically torture. His body was released on Wednesday and sources suspect he was tortured to death. His brutal death at the hands of authorities was a sober reminder of how fortunate we are to have […]