Capterra Canada has released their latest research study of over 600 Canadians to understand the role of online user reviews in consumers’ purchasing decisions. Over half of Canadian consumers think that half or more of reviews on a company’s website are fake; Almost one third of Canadian consumers are reading reviews more now than they […]
PRESS RELEASE – 27% of Canadian adults, or roughly an estimated 8.2 million people, plan to shop this year’s Amazon Prime Day sales, up from 24% in 2021, according to ‘Finder’s Amazon Prime Day Shopping Report’.
It’s time for our annual report on the use of social media by Canadians! We’re heading into 2022 with a record 31.8 million Canadians who use an average of 6 different social networks, spending one hour and fifty-three minutes there every day, on average.
The fact that customer service & support are important isn’t exactly a newsflash. It’s always been that way. However, as companies grow they often distance themselves from the customer, farming out their support to call centres and/or reducing access to any support at all. It may be a necessary evil for them, but it’s a […]
As more and more Canadian businesses sell online, it becomes increasingly difficult to stand out from the crowd and win the sale. Your efforts will be rewarded, however, especially if you focus on the tips outlined below. They’re intended as a starting point to direct your thought process and move you in the right direction, […]
Virtually any Canadian can sell used goods online. It’s often an introduction and gateway into ecommerce. Individuals are motivated by concerns for the environment, powered by a desire to earn more money, and inspired by hobbies.
Did you know you could be in violation of privacy laws, simply by hosting your website on servers that are physically located outside of Canada? Do you really know where your website and customer data is stored?
(Press Release New York, NY) — Following nearly 10 years of double-digit growth, ecommerce sales in Canada surpassed 10% of total retail sales for the first time last year, reaching 12.7%. Since 2019, ecommerce sales have nearly doubled their share, reaching $64.51 billion this year.
Everyone is hyper-focused on the fourth quarter, as they fight hard to stay in the black for the year. That focus and drive seems to fizzle out in the first quarter, as retailers try to catch their breath and tackle the year ahead (usually beginning with Valentine’s Day).
Canadian businesses are finally embracing the internet as a sales and marketing tool. One of the first things that may come as a surprise in the digital world, are the differences between online and offline shoppers. That naturally extends to the profiles of their ideal customers.
Online Success Story: CanadaWheels
by Melody McKinnon - No Comment
How to Choose the Best Products to Sell Online in Canada
by Melody McKinnon - 9 Comments
Pet Influencers Are Some of the Richest Online
by Melody McKinnon - No Comment
Canadian Consumers Read Reviews But Doubt Authenticity
by Melody McKinnon - No Comment
Wholesale Drop Shipping for Canadian Online Sellers
by Melody McKinnon - 101 Comments
2022 Top 5 Drop Shipped Product Suppliers for Canadians
by Melody McKinnon - 88 Comments
Popular Canadian Blogs for Blogger Outreach and Influencer Marketing
by Melody McKinnon - 56 Comments
Finding Wholesale Suppliers for your Canadian Business
by Melody McKinnon - 54 Comments
