Canadian consumers Archives ⋆ Page 11 of 11 ⋆ Online Business Canada

2012 Canadian Holiday Sales Down, Online Shopping Up (Statistics)

By Melody McKinnon on February 25, 2013 8 Comments Canadian consumers, Canadian e-commerce, Canadian statistics, Christmas

Statistics Canada has released a discouraging report of December, 2012 retail sales in Canada, which declined 0.9% (excluding motor vehicle and parts dealers). Sales fell 1.6% in volume, with most merchants reporting less sales in December. All provinces reported a decrease in retail sales. RBC reported this month that 69% of Canadian shoppers stayed within […]

Internet Mistrust Causes eGeneration Gap: Canadian Seniors vs Youth (Statistics) ©

By Melody McKinnon on February 13, 2013 6 Comments Canadian consumers, Canadian demographics, Canadian e-commerce, Canadian Senior Citizens, Canadian statistics

Statistics Canada has reported that senior Canadians are steadily increasing their Internet usage. What they’re doing online is often different than younger surfers, including listening to music or watching videos. This data left us wondering why there is such an e-generation gap, so we followed up with an informal survey of our own.

Report: Canadian Moms Love Social Media {Statistics and Tips}

By Melody McKinnon on December 30, 2012 8 Comments Canadian consumers, Canadian demographics, Canadian marketing, Canadian statistics, social media

If you’re marketing to Canadian Moms, the social Web is where you should be, according to the “Canadian Digital Mom 2012 Report” published this month by Mom Central Consulting. The survey indicates the most popular activity for online Canadian Moms is social networking and related online activities.

Canadian Retail Halloween Spending [Statistics]

By Melody McKinnon on October 20, 2012 5 Comments Canadian consumers, Canadian e-commerce, Canadian Retail, Canadian statistics, Halloween

Running Halloween promotions in Canada can pay off in a big way, according to predictions from The Consolidated Credit Counseling Services of Canada, and a recent survey from the Retail Council of Canada. Be they your own products or an affiliate’s products, cashing in on the third most lucrative retail season can get the year’s […]

Monday Motivation: Venture Off the Beaten Business Path and Think Canadian

By Melody McKinnon on September 3, 2012 3 Comments Canadian business, Canadian consumers, Canadian entrepreneur, free graphics

Canadians are an adventurous bunch, even if we do exercise caution along the way. It’s important to let that aspect of our personality shine through when running a Canadian Web-based business so we’ll stand out from the crowd.

How Many Canadians are Online and What are They Doing? [Statistics]

By Melody McKinnon on August 6, 2012 6 Comments Canadian consumers, Canadian demographics, Canadian marketing, Canadian statistics

They are always outdated, but statistics show the vast, wide open market that Canada offers to online businesses. They demonstrate trends and growth, while providing some road signs to direct us down the right marketing route. We anticipate new Canadian statistics for 2011 to be released in the Fall of 2012, with numbers expected to […]