Statistics Canada has reported that senior Canadians are steadily increasing their Internet usage. What they’re doing online is often different than younger surfers, including listening to music or watching videos. This data left us wondering why there is such an e-generation gap, so we followed up with an informal survey of our own.
If you’re marketing to Canadian Moms, the social Web is where you should be, according to the “Canadian Digital Mom 2012 Report” published this month by Mom Central Consulting. The survey indicates the most popular activity for online Canadian Moms is social networking and related online activities.
Running Halloween promotions in Canada can pay off in a big way, according to predictions from The Consolidated Credit Counseling Services of Canada, and a recent survey from the Retail Council of Canada. Be they your own products or an affiliate’s products, cashing in on the third most lucrative retail season can get the year’s […]
Canadians are an adventurous bunch, even if we do exercise caution along the way. It’s important to let that aspect of our personality shine through when running a Canadian Web-based business so we’ll stand out from the crowd.
They are always outdated, but statistics show the vast, wide open market that Canada offers to online businesses. They demonstrate trends and growth, while providing some road signs to direct us down the right marketing route. We anticipate new Canadian statistics for 2011 to be released in the Fall of 2012, with numbers expected to […]