Canadian Social Media Statistics

Canadian Social Media Statistics

ComScore has released it’s 2013 Digital Future in Focus statistics, including social media use in Canada by citizens and businesses. It’s packed with useful information for Canadians marketing online. We’re covering it in segments over the next week, enhanced by tips and guidance for how to utilize this information in 2013. This series begins with […]

Internet Mistrust Causes eGeneration Gap: Canadian Seniors vs Youth (Statistics) ©

Internet Mistrust Causes eGeneration Gap: Canadian Seniors vs Youth (Statistics) ©

Statistics Canada has reported that senior Canadians are steadily increasing their Internet usage.  What they’re doing online is often different than younger surfers, including listening to music or watching videos.  This data left us wondering why there is such an e-generation gap, so we followed up with an informal survey of our own.

Report: Canadian Moms Love Social Media {Statistics and Tips}

Report: Canadian Moms Love Social Media {Statistics and Tips}

If you’re marketing to Canadian Moms, the social Web is where you should be, according to the “Canadian Digital Mom 2012 Report” published this month by Mom Central Consulting.  The survey indicates the most popular activity for online Canadian Moms is social networking and related online activities.

How Many Canadians are Online and What are They Doing? [Statistics]

How Many Canadians are Online and What are They Doing? [Statistics]

They are always outdated, but statistics show the vast, wide open market that Canada offers to online businesses.  They demonstrate trends and growth, while providing some road signs to direct us down the right marketing route. We anticipate new Canadian statistics for 2011 to be released in the Fall of 2012, with numbers expected to […]