8 Things to do Online to Make Holiday Season Sales Soar

8 Things to do Online to Make Holiday Season Sales Soar

It’s going to be a record-breaking year in online sales again this holiday season. From research to purchase, most of the customer journey will be online. Thirty-two percent of Canadians said they plan to buy more online this year, according to Canada Post, and that survey was conducted before the pandemic hit.

How to Use Content Marketing to Skyrocket Holiday Sales

How to Use Content Marketing to Skyrocket Holiday Sales

The value of content marketing for both Business to Business (B2B) and Business to Consumer (B2C) companies has been proven to a point of universal acceptance, yet it is still underutilized in Canadian ecommerce. Using content to its fullest extent and developing a working strategy is even more rare. The holiday season offers plenty of […]

Wholesale Drop Shipping for Canadian Online Sellers

Wholesale Drop Shipping for Canadian Online Sellers

Drop shipping is a simple enough concept. You make arrangements with a wholesale supplier, manufacturer or distributor to sell their products direct online, as opposed to having an inventory of products in your physical location. You can offer these products on your own website, or via online auctions like eBay, or through a sellers’ market […]

Online Business Idea – Bulk Candy in Canada

Online Business Idea – Bulk Candy in Canada

Have you ever been searching for something in Canada and thought, “Somebody should start a business in that”?  It happens to me all the time! I’ll share these niches with you as they come up, in the hopes of inspiring a business idea or two. Let’s start with a quick guide for starting an online […]

How to Respectfully Start Holiday Marketing Before Remembrance Day

How to Respectfully Start Holiday Marketing Before Remembrance Day

Most of us are aware of how Canadian consumers feel about beginning Christmas holiday promotions too early.  We do have a good reason for early promotion online, however, since our season ends earlier due to shipping.  While we can be forgiven for that, we still have an obligation to respect our fallen heroes, and those […]

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