Your Christmas eCommerce campaigns should launch by early October if you want to take full advantage of online shoppers. The online holiday season starts early because it ends early due to shipping time. If you serve Canadians from another country or export your products outside of Canada, even more time is required for guaranteed delivery.
Canadian companies wanting to sell their products online through hot marketplaces like Amazon, now have another option. Walmart has announced the expansion of its global online marketplace to Walmart Canada’s flagship online store, Walmart.ca. Access to their customers and increased visibility could help Canadian sellers level the playing field in a highly-competitive space.
One of the most important reasons Canadian businesses choose WordPress for their domain blog, is the many choices of quality plugins. Plugins can add a vast array of features to your blog, including those that facilitate monetization and overall business success. While there are many free WordPress plugins, it’s important to choose the ones you […]
The 2017 back-to-school shopping season is poised to be one of the most successful of recent years for Canadian eCommerce. Canadians are spending more online in Canada and using the Internet as a tool for comparison shopping. With the low loonie, you may even bring in some American back-to-school shoppers. eCommerce brings the World to […]
Canadians are among the most active eCommerce consumers, with statistics indicating 76-80% of us shop online. Excluding travel, eMarketer estimates $38.74 billion will be spent online by Canadian consumers in 2017 and sales are expected to reach 43.95 billion in 2018. Of those sales, Internet Retailer estimates $17.97 billion will be spent at Canadian online […]
If you’re going to sell your products online, you will need good, clear photos. The quality of your product pictures reflects the quality of your product and the professional status of your company. If you’re selling in a marketplace or auction setting, the photograph has to be eye-catching and professional to get the click before […]
Online marketing is in a perpetual state of evolution. What works this week may not work next week. However, influencer marketing has grown consistently over the past several years and its projected growth is astounding. Consumers look to the Internet for guidance in virtually all of their buying decisions, but they’ve grown immune to traditional […]
Website hosting data centres use a large amount of energy to run their equipment and keep it cool. The high levels of power required to host websites and store their data, has inspired several providers to offset consumption with green initiatives.
The most powerful, effective, efficient and economical way to market your Canadian products or services online is through an affiliate program (also known as Associate Programs or Partner Programs). Affiliate programs are based on performance, allowing you to advertise on countless websites around the world, yet only pay for it when a sale is made. […]
76% of Canadians are purchasing online, and will be spending 39 billion by the end of 2019, according to a 2017 eTail Canada report. Online marketplaces offer a way to sell online with or without a website of your own. They also allow you to sell on some of the hottest online shopping sites in […]