There isn’t a site online that couldn’t use a little dusting off and reorganization. Spring is a wonderful time to have a close look at yours and do some cleaning. You can start by visiting your website like you would if it belonged to someone else. Better yet, have a friend or two visit and […]
Some of the most commonly used search words by Canadian shoppers are Canadian, Canada, and/or the name of a province, such as “buy business supplies Alberta Canada”. This is also true of shoppers searching for local stores, restaurants, etc. Search engines use keywords and other methods to determine the location of business websites, be that […]
I did a lot of research as I prepared to move to a more robust, reliable host for our Canadian websites. In doing so, I came up with a list of considerations involved with reviewing each hosting option (based on 20+ years of experience and learning the hard way). I’ve expanded upon that here, in […]
Far too many people think the ease of launching a digital startup means success will come with little effort. Like any endeavor, the amount of work you are willing to put into it will be reflected in your bottom line. That said, it has never been easier to start and run an online business.
By Jake Rheude We learned a lot in 2017 about where eCommerce is headed and what will impact its path. As a whole, eCommerce is losing much of its innocence and becoming a mature market that must act appropriately. Here are seven eCommerce trends to watch in 2018, based on what we learned last year.
It can be frustrating and time consuming to find wholesale product suppliers for your business in Canada, particularly in specialty niches. Whether you’re sourcing supplies to make your own products or stocking your virtual shelves, finding the right supplier is usually a long and involved process. Many factors are involved in the decision, from quality […]
We have reached a point where it is no longer optional for businesses to sell online using professional eCommerce software. Thriving in today’s retail environment demands it and so do consumers. Not only must you sell online (preferably as part of a multi-channel experience), but you also have to do so professionally and securely. The […]
One of the most challenging parts of starting an online business in Canada is choosing a profitable niche. We have less competition within our borders than we would in large markets like the US. However, we still need to select products that are in demand, while not being in a saturated niche or easily obtained […]
The industry has been quick to blame eCommerce for the closing of brick & mortar (offline) stores, but in reality that view is grossly over-simplified. It would be more accurate to say the demise of some retail stores has been due to their ineffective use on the Internet, crippling their ability to remain competitive in […]
It’s no secret that Canadian businesses have been slower to embrace eCommerce than some other countries. One reason they give for this is being intimidated by competitors, not the least of which are huge marketplaces like Amazon and eBay. Additionally, they’re intimidated by eCommerce and entering an entirely different sales environment.