Most Canadian Micro-Businesses Don’t Have a Website (Statistics & Infographic)

Most Canadian Micro-Businesses Don’t Have a Website (Statistics & Infographic)

The majority of Canada’s smallest business owners (under five employees) recognize the benefits of having a website, yet 59% of them don’t have one. Most say their business is simply too small to need a website, even though they understand the competitive advantage to having an online presence. The study, conducted by RedShift Research and […]

Canadian Retailers Facing Omnichannel Challenges (Statistics & Slides)

Canadian businesses have struggled with eCommerce in general, which in turn has left many of them overwhelmed by the omni/multi-channel experience today’s consumers want. 2015 statistics from a survey done by Deloitte and Tulip Retail, indicate a storefront is still a popular purchase point, but shoppers also want digital options. This data suggests that while […]

Top 13 Reasons Canadians Shop Online (Statistics) ©

The fact that Canadians are shopping online isn’t news, but details are scarce. The more insight we can gain regarding how and why Canadians shop online, the better we can serve them and ultimately gain their business. Statistics from the Price Waterhouse Coopers (PWC) 2015 Total Global Retail Consumer Survey, indicate Canadians embraced online shopping […]

Book Review – Leadership for Einsteins by Dr. Jim Sellner

Leadership for Einsteins: How Smart Leaders Bring Out The Genius In People By Canadian Author, Dr. Jim Sellner, Subject2Change.ca There is no industry more in need of unique, effective leadership skills than Internet technology, and it can be the defining factor between success and failure for Canadian businesses. Leaders and managers in this sector are […]

Top 10 Online Business Books of 2014 ©

For many years we’ve been hard-pressed to find 10 decent books about online business to share, let alone a list of the best picks. This year we had a bit of a tough time narrowing down our online business book choices! There still isn’t enough truly good information out there to help Canadian businesses as […]

Free eBook: Let’s Get Digital – How to Sell Online ©

Each month we offer you a new free guide, report, whitepaper or eCourse. This month we bring you Let’s Get Digital: How to Sell Online, a free eBooklet by expert, Madison Jacobs. Small businesses in Canada are seriously lagging behind in selling online. They’re either too intimidated due to lack of knowledge, or they’ve tried […]

Canadian Omni-Channel Panel Shares Insights ©

“Omni-channel” or “multi-channel” retailing refers to a seamless shopping experience with in-store, mobile device, computer, catalogue, flyers, etc. Implementing a fully omni-channel environment involves special supply chain software with universal inventory and pricing control, which may be maintained in-house or through a partner marketplace.

Remote: Office Not Required (Book Review)

Telecommuting, virtual commuting, mobile commuting, teleworking, remote working…whatever you call it, the virtual workplace employment structure has exploded in popularity. The advances in communications technology and virtual collaboration have made it both feasible and economical to escape the traditional office. Working remotely myself for many years, and working with companies that hire remote workers, has […]

Test eCommerce Waters with Fulfillment by Amazon (FBA) ©

Fulfillment by Amazon.ca is a relatively new option for Canadian sellers, having been launched at the end of 2012. You may have noticed “Fulfilled by Amazon” tagging some items within the massive sellers’ market, indicating the item will be sent from Amazon. The most important thing it tells shoppers is the item is included in […]

Co-operative Social Media Engagement Groups for Canadian Businesses ©

Zig Ziglar said, “You can get everything in life you want if you will just help enough other people get what they want.” Nowhere does this wisdom apply more than in business networking, including online networking and co-operative promotion. We’ve been testing social media engagement groups for over a year and have been impressed with […]