After joining an affiliate program (also known as a referral program or partner program), affiliate marketers usually begin by placing an ad on their website. Visitors to the website click on the text link or display ad, which takes them to the advertiser’s site via an affiliate tracking link. If the visitor makes a purchase […]
One of the biggest challenges a Virtual Assistant (VA) faces is the perpetual need to find new clients. Businesses and individuals who hire virtual assistants are often looking for temporary help, and ongoing contracts can be tough to land. It’s a constant effort to bring in new and repeat clients.
No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.
SAN MATEO, Calif., May 2, 2023 /PRNewswire/ — Rakuten Advertising has launched Audience Engine—a groundbreaking technology that compensates publishers based on the purchasing power of their most valuable audience segments while offering advertisers innovative personalization features. Debuting at Rakuten Advertising’s annual DealMaker event, Audience Engine empowers publishers to utilize first-party data to establish tailored commission […]
It’s time for our annual report on Canadian social media use! Social media usage data indicates we’re just as enthusiastic about social media in Canada as we’ve ever been, and that’s a lot of enthusiasm. This country has always been a world leader in social media use.
VANCOUVER, BC — November, 2022 — Social media moves fast, and to remain competitive in what will be a defining year to come, brands need a complete view of the emerging trends set to shape the social landscape in 2023. Bridging this gap, Hootsuite is excited to today announce the launch of its seventh annual […]
Online networking holds a lot of promise, especially in a country with a population as spread out as Canada’s is. It isn’t easy to find our online Canadian business peers, however, especially in specific niches or local areas. LinkedIn Groups provide an opportunity to reach out across our great country and connect in ways that […]
It’s time for our annual report on the use of social media by Canadians! We’re heading into 2022 with a record 31.8 million Canadians who use an average of 6 different social networks, spending one hour and fifty-three minutes there every day, on average.
Bloggers can gain an impressive, loyal following on the social Web through excellent content, communication, and trust built through fellowship and familiarity. Their value to brands is in their influence over consumer purchasing, often in a very specific niche.
Capterra Canada has released their latest research study of over 600 Canadians to understand the role of online user reviews in consumers’ purchasing decisions. Over half of Canadian consumers think that half or more of reviews on a company’s website are fake; Almost one third of Canadian consumers are reading reviews more now than they […]
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by Melody McKinnon, Online Business & Marketing Manager - 1 Comment
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by Melody McKinnon, Online Business & Marketing Manager - 78 Comments
