Selling your products online comes with many opportunities to reach consumers in a global market. Many Canadian eCommerce businesses ship to the US and beyond. That said, Canadian small businesses have only recently begun to embrace eCommerce in general, let alone selling to international markets. Individual sellers often find it that much more intimidating. Sadly, […]
Marketing to people who are shopping for gifts is a critical part of most product-based sales strategies. Self-gifting is often overlooked, however, unless the product revolves around self-indulgence. This poll suggests Canadian consumers are generous with themselves, especially the younger generation. What are Canadians buying for themselves? Clothing (especially women) Electronics (especially men) Dining out […]
There are two questions that we hear most often from retailers who are exploring multi-channel and omni-channel retail: What’s the difference? Which one is the best fit for my store?
The 2019 back-to-school shopping season is poised to be one of the most successful of recent years for Canadian eCommerce. Canadians are spending more online in Canada, and using the Internet as a tool for comparison shopping and bargain hunting. In fact, 87 percent of Canadians made an online purchase in 2018, according to the […]
The most exciting and intimidating thing to happen in retail in the past couple of decades, is eCommerce. Canadian businesses and individuals now have the opportunity to sell online to a national or global market. The internet offers endless opportunities to start, grow and market at the retail level.
We have reached a point where it is no longer optional for businesses to sell online using professional eCommerce software. Thriving in today’s retail environment demands it and so do consumers. Not only must you sell online (preferably as part of a multi-channel experience), but you also have to do so professionally, securely, and in […]
Contributed by Tom Buckland Whether through affiliate marketing or by selling goods yourself, there are many lucrative ways to make money through Amazon. Arguably, one of the easiest and best ways is to become an Amazon FBA (Fulfillment by Amazon) seller. FBA gives you the opportunity to grow and scale to a substantial ecommerce business, […]
Drop shipping is a hands-free, wholesale fulfillment option available to online sellers of any size, working under a variety of business models. In short, the manufacturer fulfills orders on behalf of the retailer and ships them directly to the customer. Arrangements are usually made to make it appear that the order has come directly from […]
One of the most daunting tasks in online retail is deciding what products to sell. When you use drop shipping the pressure is far less than if you had to order hundreds of items for in-house inventory, but can still be a massive undertaking. Experts have ways to take the pain out of the product […]
The Canadian eCommerce market is exploding. Canadians will be spending $39 billion by the end of 2019 (9.5% of all Canadian retail sales), according to an eTail Canada report. E-commerce is the fastest-growing segment in Canada’s digital economy, going from $4.2 billion in 2010 to over $13.6 billion in 2017, according to Statistics Canada. Online […]