Here’s How Canadian Small Businesses are Defeating Temu

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Here’s How Canadian Small Businesses are Defeating Temu

CHARLESTON, SC. — October 2, 2024 — While SMBs competing with marketplaces like Amazon isn’t new, the rapid rise of Chinese marketplaces like Temu will likely disrupt holiday sales for ecommerce brands this year. Omnisend’s research has revealed that 39% of Canadian online shoppers have shopped at Temu in the past year, and with Amazon […]

Massive Canadian Study: Ecommerce Email and SMS Marketing

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Massive Canadian Study: Ecommerce Email and SMS Marketing

Canadian ecommerce brands are more familiar with online marketing than most other types of Canadian businesses. They’ve been utilizing and testing email, SMS (short message service/texts), and push marketing (broad market advertising) for years, refining their sales strategy by integrating it with their digital marketing strategy. Their results can provide a benchmark for other types […]

Top New Year’s Resolutions Bring Online Sales Opportunities

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Top New Year’s Resolutions Bring Online Sales Opportunities

Everyone is hyper-focused on the fourth quarter, as they fight hard to stay in the black for the year. That focus and drive seems to fizzle out in the first quarter, as retailers try to catch their breath and tackle the year ahead (usually beginning with Valentine’s Day).

Top 6 Ecommerce Platforms for Digital Product Downloads

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Top 6 Ecommerce Platforms for Digital Product Downloads

Digital products have been a popular source of revenue for online businesses for a couple of decades now, and for good reason. You can create virtually any digital product and then profit from it for as long as it is current and fulfills a market demand. The popularity of downloads continues to grow in Canada […]

Canadian Ecommerce Cybersecurity Challenges and Tips

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Canadian Ecommerce Cybersecurity Challenges and Tips

Canadian businesses in ecommerce are struggling to deal with cybercrime, just like other online businesses around the world. Our situation is unique because of our relatively recent entry into the world of digital commerce. Many businesses were slow to embrace online sales in this country, in spite of the high demand for it from Canadian […]

Many More Canadians Will ‘Shop Small’ This Holiday Season

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Many More Canadians Will ‘Shop Small’ This Holiday Season

Canadians will make the season bright for small businesses in 2023, according to a new study. This is welcome news for Canada’s SMBs, especially when most retail research this year has predicted an overall decline in holiday sales. Canadians may or may not spend as much on the holidays, but they want the money they […]

Canadian Affiliate Marketing’s Fastest Growing Business Models

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Canadian Affiliate Marketing’s Fastest Growing Business Models

It is more critical than ever to be fully aware of current economic conditions and in tune with current consumer behaviour. One way we can do that is with data from organizations outside of our own, especially when they focus on a specific benchmark.

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