The Best Affiliate Program Networks for Canadians ©

The Best Affiliate Program Networks for Canadians ©

Finding the best affiliate program network in Canada is serious business that can have a major impact on your online income. There are so many networks, each with their own terms and conditions, and it’s common for individual affiliate programs to have their own rules on top of that. Some networks have a higher payout […]

10 Low-Cost Side Businesses to Start Online from Home ©

10 Low-Cost Side Businesses to Start Online from Home ©

It’s a scary leap to just quit your job and try to earn enough money online. Even if you’re already home with the kids, it’s tough to work on your business full time while taking care of them. A lot of people may simply need to supplement their existing income while they work a “day […]

Your Unique Selling Proposition for Online Business and eCommerce

Your Unique Selling Proposition for Online Business and eCommerce

Even if you have an offline store, your online unique selling proposition (or unique selling point) can be different from your offline USP. Your target market can be entirely different online, including age, education level, location, and so on. Online shoppers also have unique concerns and objections that you can address. It isn’t necessarily what […]

15 Easy Ways to Let Search Engines Know Your Business is Canadian

15 Easy Ways to Let Search Engines Know Your Business is Canadian

Some of the most commonly used search words by Canadian shoppers are Canadian, Canada, and/or the name of a province, such as “buy business supplies Alberta Canada”. This is also true of shoppers searching for local stores, restaurants, etc.  Search engines use keywords and other methods to determine the location of business websites, be that […]

Checklist: Choosing a Website Host for your Canadian Business ©

Checklist: Choosing a Website Host for your Canadian Business  ©

I did a lot of research as I prepared to move to a more robust, reliable host for our Canadian websites. In doing so, I came up with a list of considerations involved with reviewing each hosting option (based on 20+ years of experience and learning the hard way). I’ve expanded upon that here, in […]

Finding Wholesale Suppliers for your Canadian Business ©

Finding Wholesale Suppliers for your Canadian Business ©

It can be frustrating and time consuming to find wholesale product suppliers for your business in Canada, particularly in specialty niches. Whether you’re sourcing supplies to make your own products or stocking your virtual shelves, finding the right supplier is usually a long and involved process. Many factors are involved in the decision, from quality […]

Canadian Guide to the Best eCommerce Platform Software

Canadian Guide to the Best eCommerce Platform Software

We have reached a point where it is no longer optional for businesses to sell online using professional eCommerce software. Thriving in today’s retail environment demands it and so do consumers.  Not only must you sell online (preferably as part of a multi-channel experience), but you also have to do so professionally and securely. The […]

Online Shopping in Canada is “Surging”

Online Shopping in Canada is “Surging”

The industry has been quick to blame eCommerce for the closing of brick & mortar (offline) stores, but in reality that view is grossly over-simplified. It would be more accurate to say the demise of some retail stores has been due to their ineffective use on the Internet, crippling their ability to remain competitive in […]