Ezine / Newsletter Publishing Archives ⋆ Page 2 of 2 ⋆ Online Business Canada

Are the Affiliate Gurus Wrong About E-Mail Marketing? ©

By Melody McKinnon on September 13, 2012 6 Comments affiliate marketing, e-mail marketing, Ezine / Newsletter Publishing

There are some brilliant and successful affiliate gurus out there and I’ve learned a lot from them. The experience they offer is invaluable, especially for new affiliate marketers. Following their advice blindly to the letter can get you into trouble though.

What to Look for in a URL Shortener

By Melody McKinnon on September 10, 2012 6 Comments affiliate marketing, analytics, Canadian marketing, Ezine / Newsletter Publishing, social media

Affiliate marketers and ezine publishers have been using URL shortening tools for more than a decade. They can cloak affiliate links to prevent commission hijacking or affiliate bypassing. Shortened URL’s also prevent broken links in e-mail from line character limits. With the advent of character-limited social media, they’ve taken on a new role of lowering […]