There are two questions that we hear most often from retailers who are exploring multi-channel and omni-channel retail: What’s the difference? Which one is the best fit for my store?
Drop shipping is a hands-free, wholesale fulfillment option available to online sellers of any size, working under a variety of business models. In short, the manufacturer fulfills orders on behalf of the retailer and ships them directly to the customer. Arrangements are usually made to make it appear that the order has come directly from […]
Online marketplaces are huge in Canada, even though we have less of them. While Amazon Canada is the one most frequented, Canadian online shoppers love having a few other choices available to them as well (such as Walmart Canada). A UPS study found ninety-six per cent of online shoppers in Canada have made an online marketplace […]
19.8 million Canadians shop online, and they’re expected to spend $39 billion online in 2019 (nearly double what was spent in 2016). While businesses in this country have improved their online presence, they continue to struggle with grabbing online shoppers, convincing them to buy, and turning them into loyal customers.
A recent comScore/UPS survey provided some interesting insights that may be strategically applied to both online and offline sales. Retailers of all sizes can benefit from a plan that allows their digital and ‘brick and mortar’ presence to compliment each other for increased conversions. That can be as easy as focusing on how and why […]
Omni-channel data is usually based on surveys, where companies are asked about their practices. However, what we think we’re doing and what we’re actually doing can be two entirely different things. With an overall lack of understanding of omni-channel, the results of such surveys can be particularly unreliable. Order Dynamics took a different approach, investigating […]
Shopify has proven itself to be another Canadian tech success story. The leading multi-channel, cloud-based eCommerce platform rapidly grew its services to assist virtually any type of online business in every niche. You can easily build a website and accept payments both online and offline. They facilitate all types of marketplaces, including Amazon and social […]
Welcome to our annual compilation of Canadian holiday season online shopping forecast data and statistics. Sharing a combo of Canadian online shopping predictions in one place, allows our readers to quickly evaluate their marketing and sales strategies. As we update throughout the holiday season, you can make strategic adjustments to ensure a highly profitable fourth […]
The success of multi-channel retail revolves around one thing: the customer. The customer experience has always been an important part of retail success, it has only evolved to include today’s technology. The Internet and eCommerce, along with mobile devices, have caused an accelerated evolution of customer expectations, from transparency to personalization. Meeting the multi-channel demands […]
Working with any technology places us in a state of constant evolution. We have to master the ability to think on our feet and adapt accordingly. As consumers demand more technology integration, smart retailers have scrambled to accommodate them, with the ultimate goal of being proactive rather than reactive.