5 Creative Link-Building Tricks to Help You Outrank Competitors

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5 Creative Link-Building Tricks to Help You Outrank Competitors

By Seph Cadiz If you’re like every online Canadian business wanting to rank on page one of Google, you leverage every possible SEO advantage at your disposal. With backlinks being one of the most influential search-ranking factors in Google’s search algorithm; wielding a diverse backlink skill set and profile will give you a leg up over […]

How Social Media Engagement Impacts Search Ranking ©

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Social media engagement can benefit Canadian businesses in a myriad of ways.  We have the highest social media network penetration in the World, with 82% of Canadians using a social network. 55% of online Canadians (19,000,000+) are active on Facebook, 46% have a Twitter account, 45% have a Google+ account, 30% have a LinkedIn account […]

How to Sell Content Marketing to Skeptics ©

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How to Sell Content Marketing to Skeptics ©

By Emma-Julie Fox The search engine optimization (SEO) community may be abuzz about content marketing today, but not everyone is convinced they should also join the bandwagon. To be fair, it is not easy to pursue such a campaign. It’s almost impossible to do it single-handedly because of the amount of work involved. Unless you’ve […]

Use Rich Snippets to Boost Search Engine Click-Through Rates

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Use Rich Snippets to Boost Search Engine Click-Through Rates

Canadian Internet entrepreneurs can always use a boost in click-through rates from search engines.  In this post, Thomas McMahon shares his tips for using Rich Snippets to make your webpage stand out on search engine result pages so you can grab those clicks!  Make sure you don’t abuse this trick, however, or it may backfire […]

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