Canadian businesses can now submit their printable coupons or digital coupon/promotion codes to the RetailMeNot.ca website. RetailMeNot.com is a wildly popular coupon site already serving millions of coupon hunters around the World (over 450 million total consumer visits in 2012) . They claim to have had millions of Canadian visitors, prompting an expansion into Canada to serve them directly. The Canadian sister site was launched this week.
“This cross-border expansion of the RetailMeNot brand is part of our long-term commitment to become a trusted source of savings for online consumers globally,” said Cotter Cunningham, the CEO and founder of RetailMeNot, Inc. “We’re excited to enter the Canadian market so we can help millions of shoppers save money using digital coupons available online at RetailMeNot.ca and enable our retail partners in the region to boost their sales.”
Coupon sites offer online Canadian businesses a unique opportunity to compete with USA businesses:
- Posting your coupons on RetailMeNot.ca allows your business to be found as easily as any American retailer.
- The website allows you to quickly assess the competition and (if you’re on your toes) win the war. For example, if you search for a product on RetailMeNot.ca and find a US coupon for 25% off, you can upload yours for 40% off to lure the customer into your Canadian website instead. A keen web marketing manager will seek ways to leverage this type of website for you.
- Your offers may rank high in search engine results, riding on the strong back of a popular website.
- You’ll gain access to mobile consumers who look to major deal sites for savings on the go.
You can upload your own coupons at no charge or pay to partner with RetailMeNot.ca “to proactively innovate your coupon strategy and to reach highly engaged consumers who are ready to buy.” Consumers can also upload your coupons, so be sure to make it easy for them to do so.
Have you ever worked with a coupon network? Please share your experiences in the comments below.
Source: RetailMeNot.com Media Room
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Melody McKinnon is an internet entrepreneur with 25 years of experience in a wide range of online business models, backed by a formal business education and enhanced by training and mentorship. She has owned or managed both educational and ecommerce websites. Her book, 7 Recession Proof Online Businesses to Start From Home, is available from all major ebook retailers.
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If its free and whitehat…why not? Bring on more Canadian options we can use to grow.
I LOVE RETAILMENOT! I’ve been on the US site before and I’m excited about them coming to Canada.
It’s hard to believe I never thought of coupon sites before but I didn’t. Excellent post!
Somebody’s a thinker! I’ve heard of the american site, it’s great to see them in Canada. Thanks for the tip.