B2B Blogging Guide: Best Practices
No matter what marketing benchmark data you look at, “content” always plays a leading part in a successful digital marketing strategy.
16 Do’s & Don’ts to Get Your Guest Post Published on Top Blogs
Publishing guest posts on blogs is a cost-effective way to reach your target market and build brand awareness. Bloggers can gain an impressive, loyal following with their excellent content, communication, and trust built through fellowship and familiarity. Their value to brands is in their influence over consumer purchasing, often in a very specific niche.
Popular Canadian Blogs for Blogger Outreach and Influencer Marketing
Popular blogs with a respectable page rank (PR) or domain authority (DA) are the usual target for public relations (PR) professionals or brands looking for influencers. While it is no longer a method of increasing link popularity for search engines, a domain rank of three or higher (or domain/page authority of 30 or higher) gives […]
11 Unexpected Ways You Can Make Money From Blogging
When people first start blogging, they usually plan to earn money using standard blog monetization methods. That may include sponsored posts, reviews, advertising and affiliate marketing. We go into that more in our free ultimate guide: How to Make Money Blogging in Canada. Those are all excellent ways to monetize, but there are plenty more […]
Increase Holiday Traffic and Conversions with Guest Posting
Guest posting is a common practice in which you write a blog post for another blog. It’s typically a marketing tactic used to increase brand awareness, drive traffic, and invite engagement from a specific group. Blogs that accept guest posts usually have guidelines on their website. The Benefits of Guest Posting While guest posting for […]
How to Use Content Marketing to Skyrocket Holiday Sales
The value of content marketing for both Business to Business (B2B) and Business to Consumer (B2C) companies has been proven to a point of universal acceptance, yet it is still underutilized in Canadian ecommerce. Using content to its fullest extent and developing a working strategy is even more rare. The holiday season offers plenty of […]
Reaching Canadian Consumers Through Niche Bloggers
Bloggers can gain an impressive, loyal following on the social Web through excellent content, communication, and trust built through fellowship and familiarity. Their value to brands is in their influence over consumer purchasing, often in a very specific niche.
How to Make Money Blogging in Canada: The Ultimate Guide
I’ve been working online in Canada for over 20 years, and I started earning money from blogging long before it was cool. For all but a few years it has been a full-time endeavor, but it makes a nice side gig as well.
Pet Influencers Are Some of the Richest Online
Pets were one of the first categories of viral content and their influence has only grown. Combine that with the growing value of the pet industry in general, and you have a winner. No matter how saturated the category gets, pet influencers are some of the richest online.
How to Become an Online Influencer in Canada and Beyond
Online influencers and ambassadors have become the jewels of online marketing, and with good reason. Influencer marketing has proven to be one of the most effective and economical strategies, with no sign of slowing down. There have been growing pains for both sponsors and influencers, but maturity has brought profit for all parties involved. Now […]
